Disinfectant Spray

Shoppers searched for this 7.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18.4M a year.

Searches, last 12 months

7.8M

Growth, 90 days vs prior 90

-8.5%

Conversion, latest week

14.0%

Market size, estimated

$18.4Ma year

Peak month

January1.5× the quietest month

Top search term

lysol disinfectant spray2.4M searches a year

Listings sell for $16.82 on average, from $3.53 to $74.25. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 50,000 to 60,000 of them. At $16.82 that is $841K to $1.0M a year per listing.

Average price

$16.82inside the $15 to $100 sweet spot

Price range

$3.53–$74.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

50,000–60,000

Revenue per listing a year

$841K–$1.0M

Returns

0.1%of orders · Amazon United States median 2.1%

37% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #119 within All-Purpose Cleaners. It carries 21,592 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings

37%

Prime listings

95%

Out of stock, average day

0.0%

Average rank

#119in All-Purpose Cleaners

Average rating

4.76 starsAmazon United States average 4.42 stars

Average reviews

21,592per listing

Listings tracked

19

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

66 months