dish soap gallon
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.48avg listing price — sweet spot $15–$100
Price range
Good$5.89–$38.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Growth
Bad-7.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$67K$67K/yr · 30K searches
Review moat
Bad25,754.07avg incumbent reviews — the moat a new listing must climb
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, dish soap gallon is a $67K/yr Amazon United States market (30K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 40/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
dish soap gallon market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $51K–$61K
- units × avg price
- Conversion rate
- 10.8%
- Avg BSR
- #20
- Page quality
- 0%
- Prime
- 93%
- Sponsored
- 64%
- Out of stock
- 0.0%
- Avg brand age
- 81 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.Brands
6 falling
Sellers
138
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Dawn35%
- Amazon Basics24%
- Ginger Lily Farms18%
- Ajax15%
- P&G PROFESSIONAL6%
- Palmolive2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.3% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 2.5×
Top dish soap gallon search terms
- dish soap gallon20K/yr
- dish soap bulk gallon5K/yr
- dish soap gallon size5K/yr
Top dish soap gallon products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Commercial Liquid Dish Soap Long-Lasting Suds Concentrated Formula 1 Gallon Pack of 2
Amazon Basics$28.204.8★97 rev
Dawn Ultra Original Dish Soap Refill Jug Large Size Blue Liquid Dishwashing Detergent Powerful Dish Soap for Grease 51.5 oz
Dawn$8.244.8★120,638 rev
Dawn Ultra Original Dish Soap Refill Jug Large Size Original Blue Liquid Dishwashing Detergent Powerful Dawn Dish Soap for Grease 51.5oz (Pack of 2)
Dawn$14.994.8★120,638 rev
Ajax Ultra Liquid Dish Soap Orange Scent Triple Action 90 fl oz Bottle
Ajax$5.894.7★14,972 rev
Ginger Lily Farms Botanicals Plant-Based Liquid Dish Soap Concentrated Formula with Max Grease Cleaning Power Cruelty-Free Lavender Chamomile Scent 1 Gallon Refill (128 Fl. Oz.)
Ginger Lily Farms$19.874.5★3,638 rev
Newest
by launch dateAmazon Basics Commercial Liquid Dish Soap Long-Lasting Suds Concentrated Formula 1 Gallon Pack of 2
Amazon Basics$28.2097 rev
Dawn Ultra Original Dish Soap Refill Jug Large Size Blue Liquid Dishwashing Detergent Powerful Dish Soap for Grease 51.5 oz
Dawn$8.24120,638 rev
Dawn Ultra Original Dish Soap Refill Jug Large Size Original Blue Liquid Dishwashing Detergent Powerful Dawn Dish Soap for Grease 51.5oz (Pack of 2)
Dawn$14.99120,638 rev
Dawn Platinum Refill Jug Dish Soap Fresh Rain Scent Liquid Dishwashing Detergent Powerful Dawn Dish Soap for Tough Grease Removal Dishwashing Liquid Value Pack 51.5 oz (Pack of 2)
Dawn$18.3360,434 rev
Ginger Lily Farms Botanicals Plant-Based Liquid Dish Soap Concentrated Formula with Max Grease Cleaning Power Cruelty-Free Lavender Chamomile Scent 1 Gallon Refill (128 Fl. Oz.)
Ginger Lily Farms$19.873,638 rev
Trending
90-day click momentumDawn Platinum Refill Jug Dish Soap Fresh Rain Scent Liquid Dishwashing Detergent Powerful Dawn Dish Soap for Tough Grease Removal Dishwashing Liquid Value Pack 51.5 oz (Pack of 2)
Dawn$18.334.8★
Amazon Basics Commercial Liquid Dish Soap Long-Lasting Suds Concentrated Formula 1 Gallon Pack of 2
Amazon Basics$28.204.8★
Dawn Ultra Original Dish Soap Refill Jug Large Size Blue Liquid Dishwashing Detergent Powerful Dish Soap for Grease 51.5 oz
Dawn$8.244.8★
Dawn Ultra Original Dish Soap Refill Jug Large Size Original Blue Liquid Dishwashing Detergent Powerful Dawn Dish Soap for Grease 51.5oz (Pack of 2)
Dawn$14.994.8★
Ajax Ultra Liquid Dish Soap Orange Scent Triple Action 90 fl oz Bottle
Ajax$5.894.7★
What buyers say about dish soap gallon
What buyers praise and complain about, mined from review topics.What buyers love
“Great Deal”
“Cleans perfectly”
“Great Quality Soap”
“Awesome smell”
“Best grease cutter”
“Snug fit”
“Exactly as advertised”
“It does the work very well”
“Perfect comes in handy”
“So definitely durable”
What buyers complain about
“HORRIBLE smell”
“REALLY SMALL”
“too much water in there”
“came leaking”
“Not a great cleaner”
“Too expensive”
“doesnt cut grease”
“The liquid itself is super thin”
“Just cheap”
“hairbrush is fragile”
Top return reasons
Common questions
- Is dish soap gallon profitable to sell on Amazon United States?
- The niche generates $67K/yr across 14 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -7.3%. Flapen's verdict: Skip it (40/100).
- How competitive is the dish soap gallon niche?
- 6 brands and 138 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in dish soap gallon?
- Top complaints mined from reviews: Smell, Size-Overall, Dilute/Watery. The return rate is 0.1%.
- When does demand for dish soap gallon peak?
- Demand peaks in Oct–Nov; the busiest month runs 2.5× the quietest.
- What does it cost to enter the dish soap gallon niche?
- Listings span $5.89–$38.63; the average listing price is $20.48 (sweet spot $15–$100). The average incumbent carries 25,754 reviews — the moat a new listing must climb.