dish brush
Worth a lookShows a $5.3M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$5.3M$5.3M/yr · 4.3M searches
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Competition
Great34%top-5 click share — an open shelf
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.81avg listing price — sweet spot $15–$100
Review moat
Bad9,292.85avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.4%90-day search growth — must beat 0% to launch
Price range
Bad$2.48–$16.98cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, dish brush is a $5.3M/yr Amazon United States market (4.3M searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Jan. Verdict: Worth a look — 62/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
dish brush market data
- Units sold / yr
- 500K–600K
- avg 10,000–12,500/product
- Revenue / yr
- $4.9M–$5.9M
- units × avg price
- Conversion rate
- 12.5%
- Avg BSR
- #61
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 0.0%
- Avg brand age
- 41 months
- Avg seller age
- 150 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
21 falling
Sellers
630
Top-5 brand share
70%
Top 20: 99%
Top-5 click share
34%
Top 20: 74%
Open market
24%
- MR.SIGA18%
- Holikme16%
- SetSail13%
- Scotch-Brite12%
- OXO11%
- Amazer6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.4% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.4×
Top dish brush search terms
- dish brush1.2M/yr
- dish scrubber829K/yr
- dish brush with handle357K/yr
- dish scrub brush259K/yr
- kitchen scrub brush180K/yr
- kitchen brush174K/yr
- dish scrubber with handle96K/yr
- dish brush set131K/yr
- kitchen brushes for dishes156K/yr
- scrub brush for dishes112K/yr
Top dish brush products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SetSail Dish Brush with Handle 2 Pack Stiff Bristles Dish Scrubber with Built-in Scraper Dish Scrub Brushes for Cleaning Dishes Pots and Pans Kitchen Sink
SetSail$7.104.6★2,742 rev
OXO Good Grips Dish Brush Nylon Bristles with Built-in Scraper Safe for Non-Stick Cookware Non-Slip Handle Dishwasher Safe
OXO$8.824.7★25,745 rev
Holikme 6 Pack Dish Brush Scouring Pad Set with Bottle Brush Dish Brush Palm Scrub Brush and Straw Brush Dish Scrubber Long Handle for Dish Bottle Cup Skillet Wok Pot Pan Cast Iron Yellow
Holikme$9.164.6★2,878 rev
Amazer Dish Brush with Handle 2 Pack Kitchen Scrub Brushes for Cleaning Dish Scrubber with Stiff Bristles for Sink Pots Pans
Amazer$7.894.6★11,096 rev
SetSail Dish Brush Set of 3 with Bottle Brush Dish Scrub Brush with Long Handle Deep Cleaning Handle Brush with Scraper Tip for Kitchen Sink Dishes Bottle Cup Pot and Pans Tile Lines Black
SetSail$7.894.6★2,451 rev
Newest
by launch date
Holikme 6 Pack Dish Brush Set with Bottle Brush Dish Scrub Brush Pan Brush and 3 Straw Brushes Deep Cleaning Handle Brush with Scraper Tip for Kitchen Sink Dishes Bottle Cup Pot and Pans (Gray)
Holikme$7.831,135 rev
Bamboo Dish Scrub Brushes Kitchen Wooden Cleaning Scrubbers Set for Washing Cast Iron Pan/Pot Natural Sisal Bristles Set of 3
SUBEKYU$9.845,932 rev
Holikme 6 Pack Dish Brush Scouring Pad Set with Bottle Brush Dish Brush Palm Scrub Brush and Straw Brush Dish Scrubber Long Handle for Dish Bottle Cup Skillet Wok Pot Pan Cast Iron Yellow
Holikme$9.162,878 rev
MR.SIGA Dish Scrub Brush Palm Brush Dish Scrubber with Ergonomic Grip Kitchen Brushes for Dishes Gray Pack of 2
MR.SIGA$11.952,222 rev
Holikme 3 Pack Dish Brush Set with Bamboo Handle Kitchen Brushes for Cleaning Pot Sink and Stove Skillet Scrubber with Tough Bristles for Cast Iron Grill Pan White Yellow Black
Holikme$7.552,613 rev
Trending
90-day click momentum
Holikme 6 Pack Dish Brush with Handle Kitchen Cleaning Brush Set for Pot Pan Kitchen Sink (Green)
Holikme$8.004.6★
MR.SIGA Bamboo Palm Brush Scrub Brush for Dishes Pots Pans Kitchen Sink Cleaning Pack of 2
MR.SIGA$12.534.5★
Dish Brush Set of 4 - Kitchen Scrub Brushes with Non-Slip Long Handle for Cleaning Scrubber Dishwashing Dishes Bottles Straws Cups Pots & Sink Black
Trazon$16.334.7★
MR.SIGA Dish Scrub Brush Palm Brush Dish Scrubber with Ergonomic Grip Kitchen Brushes for Dishes Gray Pack of 2
MR.SIGA$11.954.7★
MR.SIGA Long Handle Bottle Brush Flexible Scrub Brush for Water Bottles Glasswares Mugs Black 2 Pack
MR.SIGA$13.944.6★
What buyers say about dish brush
What buyers praise and complain about, mined from review topics.What buyers love
“Great for Cleaning”
“Excellent Product”
“Very affordable”
“The material is sturdy and durable”
“Better than I expected”
“EASY to use”
“Brush worked well”
“the construction is sturdy”
“Fits well in your hand”
“Doesn't scratch”
What buyers complain about
“broke quickly”
“Lacks in quality”
“Leaked”
“Can't clean much with this”
“Definitely not worth the price”
“They are tough”
“Too small”
“Terrible odor”
“Soap dispenser doesnt work”
“Not strong”
Top return reasons
Common questions
- Is dish brush profitable to sell on Amazon United States?
- The niche generates $5.3M/yr across 48 tracked products. 90-day search growth is -11.4%. Flapen's verdict: Worth a look (62/100).
- How competitive is the dish brush niche?
- 21 brands and 630 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in dish brush?
- Top complaints mined from reviews: Durability, Quality-Overall, Leak-Proof. The return rate is 0.3%.
- When does demand for dish brush peak?
- Demand peaks in Jan; the busiest month runs 1.4× the quietest.
- What does it cost to enter the dish brush niche?
- Listings span $2.48–$16.98; the average listing price is $9.81 (sweet spot $15–$100). The average incumbent carries 9,293 reviews — the moat a new listing must climb.