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Digestive Bitters

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -40.0% this quarter, so Digestive Bitters is a Maybe.

Flapen Score
53
53 / 100
Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$458K/yr248K searches / yr
90-day growth
-40.0%search demand this quarter
Competition
68%top-5 click share · 13 brands · 30 sellers

Flapen Score

Digestive Bitters against its category

The dotted line is the Health & Household average. Past it, Digestive Bitters is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Digestive Bitters market on Amazon at a glance

Shoppers on Amazon United States searched for Digestive Bitters 248K times last year and spent an estimated $458K. The top 5 brands take 78% of clicks. Demand peaks in Feb–Mar. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 248K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -40.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $458K a year.

Searches, last 12 months
248K
Growth, 90 days vs prior 90
-40.0%
Conversion, latest week
6.1%
Market size, estimated
$458Ka year
Peak month
February1.8× the quietest month
Top search term
digestive bitters133K searches a year

02 · Price

A sale here is worth $30.12.

Listings sell for $30.12 on average, from $10.46 to $65.02. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $30.12 that is $45K to $60K a year per listing.

Average price
$30.12inside the $15 to $100 sweet spot
Price range
$10.46–$65.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$45K–$60K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,121 within Digestive Supplements. It carries 1,327 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,121in Digestive Supplements
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
1,327per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Digestive Bitters products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

30

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

18%

  • Brand 149%
  • Brand 213%
  • Brand 36%
  • Brand 46%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (7 brands, 18%)

Demand

Digestive Bitters search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 1.8×

Search terms

Top Digestive Bitters search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • digestive bitters133K/yr
  • bitters for digestion32K/yr
  • urban moonshine digestive bitter22K/yr
  • digestive bitters organic16K/yr
  • urban moonshine8K/yr
  • herbal bitters5K/yr
  • garden of life bitters3K/yr
  • better bitters spray2K/yr
  • better bitters4K/yr
  • organic bitters4K/yr

Reviews and returns

What reviews say buyers love and hate about Digestive Bitters

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
31%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Disgusting taste”
A buyer, on “Taste-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Digestive Bitters questions

Answered from the same tracked data.