Didoo for Women

Shoppers searched for this 385K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

385K

Growth, 90 days vs prior 90

+4.1%

Conversion, latest week

0.5%

Market size, estimated

$54Ka year

Top search term

realistic didoo for women103K searches a year

Listings sell for $29.70 on average, from $12.36 to $173.26. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $29.70 that is $0 to $3K a year per listing.

Average price

$29.70inside the $15 to $100 sweet spot

Price range

$12.36–$173.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

0.3%of orders · Amazon United States median 2.1%

30% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #5,251 within Incontinence & Ostomy. It carries 1,831 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

30%

Prime listings

81%

Out of stock, average day

14.8%

Average rank

#5,251in Incontinence & Ostomy

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

1,831per listing

Listings tracked

27

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months