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59

dhm

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 65Growth 50Conversion 96Competition 15Returns 100Price range 95Avg price 95Brand share 28Review moat 43Quality gap 58

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible13.2%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$25.30

avg listing price — sweet spot $15–$100

Price range

Incredible$15.76–$34.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$621K

$621K/yr · 186K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+19.8%

90-day search growth — must beat 0% to launch

Review moat

Okay2,222.8

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Competition

Bad83%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, dhm is a $621K/yr Amazon United States market (186K searches/yr). The top 5 brands hold 88% of demand. Verdict: Worth a look — 59/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

dhm market data

Units sold / yr
25K–30K
avg 2,500–3,000/product
Revenue / yr
$633K–$759K
units × avg price
Conversion rate
13.2%
Avg BSR
#515
Page quality
0%
Prime
100%
Sponsored
80%
Out of stock
0.0%
Avg brand age
49 months
Avg seller age
172 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

8

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

7%

  • Nutricost36%
  • Double Wood Supplements22%
  • DHM Depot Dihydromyricetin11%
  • purple tree11%
  • Cheers8%
  • drinkwel5%
  • Open — no brand owns it (2 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +19.8% search growth over the last 90 days.
5K3KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top dhm search terms

  • dhm97K/yr
  • dihydromyricetin35K/yr
  • dhm supplements33K/yr
  • dhm hangover pills5K/yr
  • myricetin6K/yr
  • dhm supplement5K/yr
  • dihydromyricetin supplement4K/yr
All search terms

Top dhm products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$62K20%$124K30%$186K40%$248K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about dhm

What buyers praise and complain about, mined from review topics.

What buyers love

Efficiency21%

“It does work”

Sleep Quality13%

“Did not disrupt sleep quality”

Advertised Vs Actual Product13%

“Works as advertised”

Quality-Overall12%

“Great product with great results”

Side Effects5%

“no headache. can't speak to nausea because I've never had a problem with that”

Value For Money5%

“Well worth it”

Strength2%

“SOLID PRODUCT”

Stress/Anxiety2%

“Takes away all the anxiety”

Heart Health2%

“my cholesterol was pretty good”

Ease Of Use1%

“faster this way”

What buyers complain about

Functionality-Overall25%

“Not effective”

Side Effects15%

“made me nauseous”

Sleep Quality11%

“made it very hard to fall asleep”

Value For Money9%

“Not worth it”

Dosage5%

“the dose is three capsules which seems like a weird number for the size of each one”

Acid Regulator/Stomach Ache Relief4%

“Felt like a hole burning in my stomach”

Heart Health4%

“Racing heart feel awful dont recommend”

Stress/Anxiety3%

“The worst anxiety attack of my life”

Allergies2%

“it made me feel sick the next morning”

Vitamin2%

“These can all be side effects of a B vitamin sensitivity. which is an ingredient in this product”

Top return reasons

Functionality-Overall56%
Heart Health17%
Side Effects11%
Advertised Vs Actual Product11%
Sleep Quality6%

Common questions

Is dhm profitable to sell on Amazon United States?
The niche generates $621K/yr across 10 tracked products. 90-day search growth is +19.8%. Flapen's verdict: Worth a look (59/100).
How competitive is the dhm niche?
8 brands and 8 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in dhm?
Top complaints mined from reviews: Functionality-Overall, Side Effects, Sleep Quality. The return rate is 0.0%.
When does demand for dhm peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the dhm niche?
Listings span $15.76–$34.11; the average listing price is $25.30 (sweet spot $15–$100). The average incumbent carries 2,223 reviews — the moat a new listing must climb.