Dessert Plates
PassDessert Plates scores 71 out of 100, a Pass. Shoppers spend an estimated $1.8M a year here, search demand grew +10.2% this quarter, and an estimated 0.4% of orders come back.
- Flapen Score
- 71 / 100Top 1% of 14,768 Health & Household niches · +22 vs the category median of 4971
- Market size
- $1.8M/yr1.3M searches / yr
- 90-day growth
- +10.2%search demand this quarter
- Competition
- 25%top-5 click share · 56 brands · 186 sellers
Flapen Score
Dessert Plates against its category
The dotted line is the Health & Household average. Past it, Dessert Plates is stronger. Inside it, weaker.
Market
The Dessert Plates market on Amazon at a glance
Shoppers on Amazon United States searched for Dessert Plates 1.3M times last year and spent an estimated $1.8M. The top 5 brands take 38% of clicks. Demand peaks in Nov. Flapen scores it 71 out of 100, a Pass.
01 · Demand
An estimated 7.9% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.8M a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- +10.2%
- Conversion, latest week
- 7.9%
- Market size, estimated
- $1.8Ma year
- Peak month
- November1.6× the quietest month
- Top search term
- appetizer plates340K searches a year
02 · Price
A sale here is worth $16.60.
Listings sell for $16.60 on average, from $3.24 to $40.13. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,250 to 1,500 of them. At $16.60 that is $21K to $25K a year per listing.
- Average price
- $16.60inside the $15 to $100 sweet spot
- Price range
- $3.24–$40.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $21K–$25K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #206 within Disposable Plates, Bowls & Cutlery. It carries 4,889 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 1.4%
- Average rank
- #206in Disposable Plates, Bowls & Cutlery
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 4,889per listing
- Listings tracked
- 79
04 · Newcomers
6 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Dessert Plates products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 25% of clicks. An open shelf where new products get seen.
Brands
56 rising
Sellers
186
Top-5 brand share
38%
Top 20: 79%
Top-5 click share
25%
Top 20: 59%
Open market
57%
- Brand 111%
- Brand 28%
- Brand 37%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Dessert Plates search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.6×
Search terms
Top Dessert Plates search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- appetizer plates340K/yr
- paper plates 6 inch173K/yr
- 6 inch paper plates103K/yr
- plastic dessert plates86K/yr
- small paper plates 6 inch66K/yr
- small dessert plates66K/yr
- clear dessert plates54K/yr
- small plastic plates51K/yr
- platos para postres pequeos32K/yr
- 6 paper plates38K/yr
Reviews and returns
What reviews say buyers love and hate about Dessert Plates
We read the reviews and the return reasons for every product selling here.
“Wrong size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Leefar Glp-1 Drink Mix
$3.2M/yr+4.9%
Liposomal Glutathione
$4.6M/yr+42.3%
Nutrapure Glp1 Cutting Mix
$149K/yr+940.2%
Headstone Cleaner for Graves
$388K/yr+241.4%
Belano Pumpkin Seed Oil
$713K/yr+238.3%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dessert Plates questions
Answered from the same tracked data.