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Dessert Cups

Pass

Dessert Cups scores 68 out of 100, a Pass. Shoppers spend an estimated $2.6M a year here, search demand grew +34.7% this quarter, and an estimated 1.1% of orders come back.

Flapen Score
68
68 / 100
Top 2% of 14,768 Health & Household niches · +19 vs the category median of 49
Market size
$2.6M/yr3.8M searches / yr
90-day growth
+34.7%search demand this quarter
Competition
51%top-5 click share · 25 brands · 38 sellers

Flapen Score

Dessert Cups against its category

The dotted line is the Health & Household average. Past it, Dessert Cups is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dessert Cups market on Amazon at a glance

Shoppers on Amazon United States searched for Dessert Cups 3.8M times last year and spent an estimated $2.6M. The top 5 brands take 53% of clicks. Demand peaks in May–Jun. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 3.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +34.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months
3.8M
Growth, 90 days vs prior 90
+34.7%
Conversion, latest week
4.1%
Market size, estimated
$2.6Ma year
Peak month
May2.0× the quietest month
Top search term
dessert cups1.1M searches a year

02 · Price

A sale here is worth $16.34.

Listings sell for $16.34 on average, from $3.92 to $33.55. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 2,500 to 3,000 of them. At $16.34 that is $41K to $49K a year per listing.

Average price
$16.34inside the $15 to $100 sweet spot
Price range
$3.92–$33.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
2,500–3,000
Revenue per listing a year
$41K–$49K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #53 within Disposable Drinkware. It carries 908 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#53in Disposable Drinkware
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
908per listing
Listings tracked
29

04 · Newcomers

9 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
9Amazon's first-year sales bar
Average brand age
38 months

Products

Top Dessert Cups products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 falling

Sellers

38

Top-5 brand share

53%

Top 20: 94%

Top-5 click share

51%

Top 20: 89%

Open market

41%

  • Brand 118%
  • Brand 214%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 66%

Demand

Dessert Cups search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KBlack Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.0×

Search terms

Top Dessert Cups search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dessert cups1.1M/yr
  • dessert cups with lids534K/yr
  • vasos para postres con tapa462K/yr
  • desert cups with lids270K/yr
  • vasos para postres146K/yr
  • vasitos para postres144K/yr
  • dessert cups with lids and spoons97K/yr
  • desert cups115K/yr
  • plastic dessert cups112K/yr
  • appetizer cups113K/yr

Reviews and returns

What reviews say buyers love and hate about Dessert Cups

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Size-Overall”
1.1%of orders come back
“big”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dessert Cups questions

Answered from the same tracked data.