Dental Picks

Shoppers searched for this 870K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.

Searches, last 12 months

870K

Growth, 90 days vs prior 90

+7.1%

Conversion, latest week

14.5%

Market size, estimated

$1.7Ma year

Peak month

September1.9× the quietest month

Top search term

gum soft picks445K searches a year

Listings sell for $13.80 on average, from $6.35 to $30.06. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $13.80 that is $83K to $110K a year per listing.

Average price

$13.80under the $15 to $100 sweet spot

Price range

$6.35–$30.06

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

6,000–8,000

Revenue per listing a year

$83K–$110K

Returns

0.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Dental Floss & Picks. It carries 6,793 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#41in Dental Floss & Picks

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

6,793per listing

Listings tracked

18

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

52 months