Dental Fsa
FailDemand is soft, at -38.6% this quarter, so Dental Fsa is a Fail.
- Flapen Score
- 39 / 100Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 4939
- Market size
- $32K/yr25K searches / yr
- 90-day growth
- -38.6%search demand this quarter
- Competition
- 69%top-5 click share · 11 brands · 90 sellers
Flapen Score
Dental Fsa against its category
The dotted line is the Health & Household average. Past it, Dental Fsa is stronger. Inside it, weaker.
Market
The Dental Fsa market on Amazon at a glance
Shoppers on Amazon United States searched for Dental Fsa 25K times last year and spent an estimated $32K. The top 5 brands take 69% of clicks. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.
- Searches, last 12 months
- 25K
- Growth, 90 days vs prior 90
- -38.6%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $32Ka year
- Top search term
- dental fsa8K searches a year
02 · Price
A sale here is worth $38.46.
Listings sell for $38.46 on average, from $5.80 to $214.15. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $38.46 that is $0 to $4K a year per listing.
- Average price
- $38.46inside the $15 to $100 sweet spot
- Price range
- $5.80–$214.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 0.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #46 within Dental Floss & Picks. It carries 11,106 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 6.7%
- Average rank
- #46in Dental Floss & Picks
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 11,106per listing
- Listings tracked
- 11
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Dental Fsa products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Water Dental Flosser 300ML Portable - 4 Modes Cordless Oral Irrigator - Rechargeable IPX7 Waterproof - Water Dental Piks for Cleaning for Home Travel
- Price
- $214.15
- Rating
- 3.8/5
- Reviews
- 95
- Age
- 2y ago

Oral-B Mouth Sore Mouthwash Special Care Oral Rinse Hydrogen Peroxide Mouthwash 16 fl oz Mouthwash Alcohol Free
- Price
- $11.17
- Rating
- 4.7/5
- Reviews
- 8,193
- Age
- 6y ago

Colgate Peroxyl Alcohol Free Mouthwash with 1.5% Hydrogen Peroxide Mouth Sore Rinse for Canker Sores Oral Irritations and Burns Mild Mint 16.9 fl oz Bottle
- Price
- $9.65
- Rating
- 4.7/5
- Reviews
- 42,237
- Age
- 10y ago

DenTek Instant Oral Pain Relief with Benzocaine for Toothache Pain Relief 50 Disposable Applicators
- Price
- $6.81
- Rating
- 4.4/5
- Reviews
- 19,477
- Age
- 12y ago

FSA HSA Eligible | 2-in-1 Ultrasonic & U-V Dental Cleaner 42kHz Deep Cleaning Machine with Digital Timer 180ml Pod for Retainers Aligners Mouth Guards | Viewing Port
- Price
- $44.90
- Rating
- 4.4/5
- Reviews
- 268
- Age
- 2y ago
Trending
estimated 90-day click momentum
Efferdent Denture Cleaner Tablets Dental Appliances Aligners Mouth Guard and Retainer Cleaner Tablets Minty Fresh & Clean 126 Count
- Price
- $5.80
- Rating
- 4.8/5
- Reviews
- 21,108
- Age
- 11y ago

Anbesol Maximum Strength Liquid - Instant Oral Pain Relief for Toothaches Gums Braces & Denture Pain and Mouth Sores* Canker Sore Treatment Inside Mouth ADA Accepted 0.41 oz
- Price
- $6.83
- Rating
- 4.7/5
- Reviews
- 3,562
- Age
- 3y ago

Water Dental Flosser 300ML Portable - 4 Modes Cordless Oral Irrigator - Rechargeable IPX7 Waterproof - Water Dental Piks for Cleaning for Home Travel
- Price
- $214.15
- Rating
- 3.8/5
- Reviews
- 95
- Age
- 2y ago

FSA HSA Eligible | 2-in-1 Ultrasonic & U-V Dental Cleaner 42kHz Deep Cleaning Machine with Digital Timer 180ml Pod for Retainers Aligners Mouth Guards | Viewing Port
- Price
- $44.90
- Rating
- 4.4/5
- Reviews
- 268
- Age
- 2y ago

Sonic Pro Dental Cleaning Pod 43kHz Ultrasonic Retainer Cleaner Machine for Dentures Mouth Guards Braces Toothbrush Heads Jewelry & All Dental Appliances FSA/HSA Eligible (Pearl White)
- Price
- $70.80
- Rating
- 4.2/5
- Reviews
- 661
- Age
- 2y ago
Newest
by launch date
FSA HSA Eligible | 2-in-1 Ultrasonic & U-V Dental Cleaner 42kHz Deep Cleaning Machine with Digital Timer 180ml Pod for Retainers Aligners Mouth Guards | Viewing Port
- Price
- $44.90
- Rating
- 4.4/5
- Reviews
- 268
- Age
- 2y ago

Water Dental Flosser 300ML Portable - 4 Modes Cordless Oral Irrigator - Rechargeable IPX7 Waterproof - Water Dental Piks for Cleaning for Home Travel
- Price
- $214.15
- Rating
- 3.8/5
- Reviews
- 95
- Age
- 2y ago

Sonic Pro Dental Cleaning Pod 43kHz Ultrasonic Retainer Cleaner Machine for Dentures Mouth Guards Braces Toothbrush Heads Jewelry & All Dental Appliances FSA/HSA Eligible (Pearl White)
- Price
- $70.80
- Rating
- 4.2/5
- Reviews
- 661
- Age
- 2y ago

Anbesol Maximum Strength Liquid - Instant Oral Pain Relief for Toothaches Gums Braces & Denture Pain and Mouth Sores* Canker Sore Treatment Inside Mouth ADA Accepted 0.41 oz
- Price
- $6.83
- Rating
- 4.7/5
- Reviews
- 3,562
- Age
- 3y ago

Oral-B Mouth Sore Mouthwash Special Care Oral Rinse Hydrogen Peroxide Mouthwash 16 fl oz Mouthwash Alcohol Free
- Price
- $11.17
- Rating
- 4.7/5
- Reviews
- 8,193
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
90
Est. top-5 brand share
69%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
24%
- Binzls28%
- Oral-B12%
- Colgate11%
- DenTek10%
- Cencalo7%
- biotène7%
Demand
Dental Fsa search demand
Weekly searches over the year. Pick a range.
Search terms
Top Dental Fsa search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dental fsa8K/yr
- dental fsa eligible6K/yr
- fsa tooth4K/yr
- fsa eligible dental care5K/yr
Reviews and returns
What reviews say buyers love and hate about Dental Fsa
We read the reviews and the return reasons for every product selling here.
“Did not work”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dental Fsa questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









