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deet bug spray travel size

Worth a look

Shows demand growing +214.3% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 65Growth 98Conversion 97Competition 25Returns 95Price range 65Avg price 84Brand share 0Review moat 25Quality gap 40

Growth

Incredible+214.3%

90-day search growth — must beat 0% to launch

Conversion

Incredible14.7%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Avg price

Great$18.69

avg listing price — sweet spot $15–$100

Market size

Good$614K

$614K/yr · 223K searches

Price range

Good$3.98–$35.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Bad70%

top-5 click share — a locked-up shelf

Review moat

Bad4,068.36

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Trending

According to Flapen's Amazon United States niche tracking, deet bug spray travel size is a $614K/yr Amazon United States market (223K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 60/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

deet bug spray travel size market data

Units sold / yr
30K–40K
avg 2,000–2,500/product
Revenue / yr
$561K–$748K
units × avg price
Conversion rate
14.7%
Avg BSR
#36
Page quality
0%
Prime
100%
Sponsored
86%
Out of stock
0.0%
Avg brand age
73 months
Avg seller age
154 days

Competition & brand share

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 flat

Sellers

33

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • Ben's74%
  • Repel15%
  • OFF!7%
  • Coleman3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +214.3% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 7.5×

Top deet bug spray travel size search terms

  • bens tick and insect repellent36K/yr
  • bens bug spray29K/yr
  • 100% deet15K/yr
  • bens 30 tick insect repellent pump spray wilderness formula7K/yr
  • bens insect repellent14K/yr
  • 100% deet insect repellent10K/yr
  • 100 deet6K/yr
  • off travel size bug spray8K/yr
  • bens tick & insect repellent4K/yr
  • deet bug spray travel size10K/yr
All search terms

Top deet bug spray travel size products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$61K20%$123K30%$184K40%$246K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about deet bug spray travel size

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control35%

“Repels mosquitoes”

Quality-Overall10%

“There are so many good products in this world”

Spray/Flow6%

“A good spray”

Size-Overall6%

“perfect size”

Advertised Vs Actual Product5%

“Works as intended”

Smell5%

“No bad smell”

Efficiency5%

“Does the work”

Value For Money4%

“Fair price”

Portability3%

“Perfect for travel”

Ease Of Use2%

“Ease of use”

What buyers complain about

Leak-Proof17%

“Leaks everywhere”

Pest/Insect Control10%

“BE AWARE that this product not repel mosquitoes at all”

Smell10%

“Smells bad”

Spray/Flow9%

“Spray doesnt work”

Ease Of Use6%

“The spray button is extremely difficult to use”

Size-Overall5%

“Sizing Wrong”

Value For Money4%

“A waste of money”

Allergies3%

“Possible allergic reaction”

Quality-Overall3%

“Piece of junk”

Oily/Greasy3%

“A bit greasy”

Top return reasons

Leak-Proof22%
Size-Overall17%
Value For Money14%
Advertised Vs Actual Product8%
Smell7%
Pest/Insect Control7%
Functionality-Overall6%
Defective Material/Parts6%
Spray/Flow4%
Strength2%

Common questions

Is deet bug spray travel size profitable to sell on Amazon United States?
The niche generates $614K/yr across 14 tracked products. 90-day search growth is +214.3%. Flapen's verdict: Worth a look (60/100).
How competitive is the deet bug spray travel size niche?
4 brands and 33 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in deet bug spray travel size?
Top complaints mined from reviews: Leak-Proof, Pest/Insect Control, Smell. The return rate is 0.9%.
When does demand for deet bug spray travel size peak?
Demand peaks in Jun–Jul–Aug; the busiest month runs 7.5× the quietest.
What does it cost to enter the deet bug spray travel size niche?
Listings span $3.98–$35.77; the average listing price is $18.69 (sweet spot $15–$100). The average incumbent carries 4,068 reviews — the moat a new listing must climb.