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Dayquil Individual Packets

Fail

The top 5 brands take 100% of clicks, so Dayquil Individual Packets is a Fail.

Flapen Score
34
34 / 100
Ranks 13,952 of 14,768 Health & Household niches · −15 vs the category median of 49
Market size
$59K/yr30K searches / yr
90-day growth
-5.5%search demand this quarter
Competition
93%top-5 click share · 5 brands · 81 sellers

Flapen Score

Dayquil Individual Packets against its category

The dotted line is the Health & Household average. Past it, Dayquil Individual Packets is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dayquil Individual Packets market on Amazon at a glance

Shoppers on Amazon United States searched for Dayquil Individual Packets 30K times last year and spent an estimated $59K. All 5 brands take every click. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 14.3% of those searches ended in a purchase.

Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months
30K
Growth, 90 days vs prior 90
-5.5%
Conversion, latest week
14.3%
Market size, estimated
$59Ka year
Top search term
motrin individual packets16K searches a year

02 · Price

A sale here is worth $13.76.

Listings sell for $13.76 on average, from $6.78 to $22.45. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $13.76 that is $10K to $14K a year per listing.

Average price
$13.76under the $15 to $100 sweet spot
Price range
$6.78–$22.45
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
750–1,000
Revenue per listing a year
$10K–$14K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

14% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #332 within Non-Aspirin. It carries 12,794 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings
14%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#332in Non-Aspirin
Average rating
4.77 starsAmazon United States average 4.42 stars
Average reviews
12,794per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
84 months

Products

Top Dayquil Individual Packets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

81

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 159%
  • Brand 223%
  • Brand 38%
  • Brand 46%
  • Brand 53%
  • Open — no brand owns it (0%)

Demand

Dayquil Individual Packets search demand

Weekly searches over the year. Pick a range.

600400Spike '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Search terms

Top Dayquil Individual Packets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • motrin individual packets16K/yr
  • motrin packets5K/yr
  • dayquil individual packets5K/yr
  • cold medicine individual packets3K/yr

Reviews and returns

What reviews say buyers love and hate about Dayquil Individual Packets

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Ease Of Use”
25%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“Way, way too expensive”
A buyer, on “Value For Money”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Dayquil Individual Packets questions

Answered from the same tracked data.