Dark Red Ribbon
FailPrices span $3.49–$13.10, mostly outside the sweet spot, so Dark Red Ribbon is a Fail.
- Flapen Score
- 40 / 100Ranks 12,248 of 14,768 Health & Household niches · −9 vs the category median of 4940
- Market size
- $42K/yr95K searches / yr
- 90-day growth
- -12.4%search demand this quarter
- Competition
- 43%top-5 click share · 23 brands · 26 sellers
Flapen Score
Dark Red Ribbon against its category
The dotted line is the Health & Household average. Past it, Dark Red Ribbon is stronger. Inside it, weaker.
Market
The Dark Red Ribbon market on Amazon at a glance
Shoppers on Amazon United States searched for Dark Red Ribbon 95K times last year and spent an estimated $42K. The top 5 brands take 56% of clicks. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.
- Searches, last 12 months
- 95K
- Growth, 90 days vs prior 90
- -12.4%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $42Ka year
- Peak month
- November10.3× the quietest month
- Top search term
- dark red ribbon43K searches a year
02 · Price
A sale here is worth $7.44.
Listings sell for $7.44 on average, from $3.49 to $13.10. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $7.44 that is $2K to $4K a year per listing.
- Average price
- $7.44under the $15 to $100 sweet spot
- Price range
- $3.49–$13.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $2K–$4K
- Returns
- 3.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #182 within Gift Wrap Ribbons. It carries 1,167 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #182in Gift Wrap Ribbons
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 1,167per listing
- Listings tracked
- 34
04 · Newcomers
0 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Dark Red Ribbon products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
26
Top-5 brand share
56%
Top 20: 98%
Top-5 click share
43%
Top 20: 88%
Open market
38%
- Brand 114%
- Brand 213%
- Brand 311%
- Brand 49%
- Brand 59%
- Brand 66%
Demand
Dark Red Ribbon search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 10.3×
Search terms
Top Dark Red Ribbon search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dark red ribbon43K/yr
- wine red ribbon15K/yr
- crimson ribbon6K/yr
- wine ribbon8K/yr
- deep red ribbon12K/yr
- garnet ribbon3K/yr
- red wine ribbon4K/yr
- dark red satin ribbon5K/yr
Reviews and returns
What reviews say buyers love and hate about Dark Red Ribbon
We read the reviews and the return reasons for every product selling here.
“Darker than expected”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dark Red Ribbon questions
Answered from the same tracked data.









