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Dario

Maybe

Shoppers spend an estimated $10.4M a year here. But the top 5 products take 100% of clicks, so Dario is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$10.4M/yr2.2M searches / yr
90-day growth
+8.2%search demand this quarter
Competition
100%top-5 click share · 2 brands · 3 sellers

Flapen Score

Dario against its category

The dotted line is the Health & Household average. Past it, Dario is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dario market on Amazon at a glance

Shoppers on Amazon United States searched for Dario 2.2M times last year and spent an estimated $10.4M. All 2 brands take every click. Demand peaks in Apr–May–Jun. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 6.3% of those searches ended in a purchase.

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10.4M a year.

Searches, last 12 months
2.2M
Growth, 90 days vs prior 90
+8.2%
Conversion, latest week
6.3%
Market size, estimated
$10.4Ma year
Peak month
May2.2× the quietest month
Top search term
continuous glucose monitor648K searches a year

02 · Price

A sale here is worth $75.69.

Listings sell for $75.69 on average, from $45.17 to $94.72. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 25,000 to 30,000 of them. At $75.69 that is $1.9M to $2.3M a year per listing.

Average price
$75.69inside the $15 to $100 sweet spot
Price range
$45.17–$94.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
25,000–30,000
Revenue per listing a year
$1.9M–$2.3M
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1 within Diabetes Care. It carries 4,577 reviews at 2.97 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1in Diabetes Care
Average rating
2.97 starsAmazon United States average 4.42 stars
Average reviews
4,577per listing
Listings tracked
3

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Dario products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 182%
  • Brand 218%

Demand

Dario search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Black Friday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.2×

Search terms

Top Dario search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • continuous glucose monitor648K/yr
  • cgm glucose monitor357K/yr
  • cgm246K/yr
  • lingo glucose monitor266K/yr
  • lingo continuous glucose monitor72K/yr
  • lingo134K/yr
  • continuous glucose monitor kit41K/yr
  • cgm sensors without prescription34K/yr
  • continuous glucose monitoring39K/yr
  • continuous glucose monitoring system79K/yr

Reviews and returns

What reviews say buyers love and hate about Dario

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Health Monitoring”
15%of negative reviews mention “Durability”
1.3%of orders come back
“Broken after 2 days”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dario questions

Answered from the same tracked data.