Dairy Free Protein Shakes
MaybeAn estimated 0.0% of orders come back. But the average product has 4,418 reviews to catch up to, so Dairy Free Protein Shakes is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 14,768 Health & Household niches · +10 vs the category median of 4959
- Market size
- $112K/yr148K searches / yr
- 90-day growth
- +13.4%search demand this quarter
- Competition
- 36%top-5 click share · 20 brands · 214 sellers
Flapen Score
Dairy Free Protein Shakes against its category
The dotted line is the Health & Household average. Past it, Dairy Free Protein Shakes is stronger. Inside it, weaker.
Market
The Dairy Free Protein Shakes market on Amazon at a glance
Shoppers on Amazon United States searched for Dairy Free Protein Shakes 148K times last year and spent an estimated $112K. The top 5 brands take 67% of clicks. Demand peaks in Jul. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.
- Searches, last 12 months
- 148K
- Growth, 90 days vs prior 90
- +13.4%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $112Ka year
- Peak month
- July1.9× the quietest month
- Top search term
- lactose free protein shakes124K searches a year
02 · Price
A sale here is worth $32.46.
Listings sell for $32.46 on average, from $8.95 to $67.27. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $32.46 that is $0 to $3K a year per listing.
- Average price
- $32.46inside the $15 to $100 sweet spot
- Price range
- $8.95–$67.27
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #37 within Protein. It carries 4,418 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 94%
- Out of stock, average day
- 0.2%
- Average rank
- #37in Protein
- Average rating
- 4.34 starsAmazon United States average 4.42 stars
- Average reviews
- 4,418per listing
- Listings tracked
- 47
04 · Newcomers
17 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 18
- Successful launches
- 17Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Dairy Free Protein Shakes products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Premier Protein Non-Dairy Plant Based Almondmilk Protein Shake Vanilla 20g Protein 5g Sugar Gluten-Free 11.5 Fl oz (12 Pack)
- Price
- $27.66
- Rating
- 4.4/5
- Reviews
- 658
- Age
- 1y ago

Premier Protein Non-Dairy Plant Based Almondmilk Protein Shake Chocolate 20g Protein 5g Sugar Gluten-Free 11.5 Fl oz (12 Pack)
- Price
- $26.91
- Rating
- 4.5/5
- Reviews
- 896
- Age
- 1y ago

Ensure Max Protein Shake | Milk Chocolate | Ready to Drink | 30g Protein for Muscle Health | 1g Sugar 4g Fiber | 11 fl oz 12 Pack
- Price
- $25.78
- Rating
- 4.6/5
- Reviews
- 20,172
- Age
- 8y ago

Nurri - 30g Protein Ultra Filtered Milk Shake Chocolate - Lactose Free Low Sugar 150 Calories 10 Vitamins and Minerals - 11 fl oz 10 Cans
- Price
- $22.22
- Rating
- 4.5/5
- Reviews
- 1,741
- Age
- 9mo ago

Core Power Elite High Protein Shake Chocolate 42g Bottle 14oz 12 Pack
- Price
- $46.57
- Rating
- 4.6/5
- Reviews
- 24,769
- Age
- 10y ago
Trending
estimated 90-day click momentum
Muscle Milk Pro High Protein Shake Chocolate 11 fl oz Cartons (12 Pack) Ultra Filtered Milk 33g High Quality Protein Shake 3g Sugar 200 Calories No Artificial Flavors or Artificial Sweeteners No Added Colors
- Price
- $25.70
- Rating
- 3.6/5
- Reviews
- 271
- Age
- 2mo ago

Muscle Milk High Protein Shake Vanilla Creme 11 fl oz Cartons (12 Pack) Ultra Filtered Milk 26g High Quality Protein Shake 3g Sugar 160 Calories No Artificial Flavors No Artificial Sweeteners No Added Colors
- Price
- $20.41
- Rating
- 3.9/5
- Reviews
- 176
- Age
- 2mo ago

Muscle Milk High Protein Shake Chocolate 11 fl oz Cartons (12 Pack) Ultra Filtered Milk 26g High Quality Protein Shake 3g Sugar 160 Calories No Artificial Flavors No Artificial Sweeteners No Added Colors
- Price
- $20.02
- Rating
- 3.5/5
- Reviews
- 300
- Age
- 2mo ago

Nurri - 30g Protein Ultra Filtered Milk Shake Vanilla - Lactose Free Low Sugar 150 Calories 10 Vitamins and Minerals - 11 fl oz 10 Cans
- Price
- $21.97
- Rating
- 4.6/5
- Reviews
- 1,939
- Age
- 9mo ago

PRIME Shakes Vanilla 32g Protein Shake for Muscle Support & Recovery Ultra-Filtered Milk Lactose Free Low Sugar Low Calorie Ready to Drink 11 fl oz 12 Pack
- Price
- $28.79
- Rating
- 4.4/5
- Reviews
- 162
- Age
- 5mo ago
Newest
by launch date
Muscle Milk Pro High Protein Shake Chocolate 11 fl oz Cartons (12 Pack) Ultra Filtered Milk 33g High Quality Protein Shake 3g Sugar 200 Calories No Artificial Flavors or Artificial Sweeteners No Added Colors
- Price
- $25.70
- Rating
- 3.6/5
- Reviews
- 271
- Age
- 2mo ago

Muscle Milk High Protein Shake Vanilla Creme 11 fl oz Cartons (12 Pack) Ultra Filtered Milk 26g High Quality Protein Shake 3g Sugar 160 Calories No Artificial Flavors No Artificial Sweeteners No Added Colors
- Price
- $20.41
- Rating
- 3.9/5
- Reviews
- 176
- Age
- 2mo ago

Muscle Milk High Protein Shake Chocolate 11 fl oz Cartons (12 Pack) Ultra Filtered Milk 26g High Quality Protein Shake 3g Sugar 160 Calories No Artificial Flavors No Artificial Sweeteners No Added Colors
- Price
- $20.02
- Rating
- 3.5/5
- Reviews
- 300
- Age
- 2mo ago

PRIME Shakes Vanilla 32g Protein Shake for Muscle Support & Recovery Ultra-Filtered Milk Lactose Free Low Sugar Low Calorie Ready to Drink 11 fl oz 12 Pack
- Price
- $28.79
- Rating
- 4.4/5
- Reviews
- 162
- Age
- 5mo ago

Nurri - 30g Protein Ultra Filtered Milk Shake Chocolate - Lactose Free Low Sugar 150 Calories 10 Vitamins and Minerals - 11 fl oz 10 Cans
- Price
- $22.22
- Rating
- 4.5/5
- Reviews
- 1,741
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 36% of clicks, no more. An open shelf where new products get seen.
Brands
20 rising
Sellers
214
Est. top-5 brand share
67%
Top 20: 100%
Est. top-5 click share
36%
Top 20: 76%
Open market
28%
- Premier Protein24%
- nurri13%
- Core Power12%
- Muscle Milk9%
- Ensure9%
- Slate5%
Demand
Dairy Free Protein Shakes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.9×
Search terms
Top Dairy Free Protein Shakes search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lactose free protein shakes124K/yr
- lactose free protein drinks11K/yr
- fairlife lactose free protein shakes6K/yr
- fairlife protein shakes lactose free5K/yr
- fairlife protein shake lactose free2K/yr
Reviews and returns
What reviews say buyers love and hate about Dairy Free Protein Shakes
We read the reviews and the return reasons for every product selling here.
“Average taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dairy Free Protein Shakes questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









