Dairy Digest Complete

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

28K

Growth, 90 days vs prior 90

+6.7%

Conversion, latest week

9.5%

Market size, estimated

$54Ka year

Peak month

June2.2× the quietest month

Top search term

lactase enzyme 9000 fcc12K searches a year

Listings sell for $20.59 on average, from $6.19 to $40.77. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $20.59 that is $2K to $5K a year per listing.

Average price

$20.59inside the $15 to $100 sweet spot

Price range

$6.19–$40.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.0%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #140 within Enzymes. It carries 2,417 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

96%

Out of stock, average day

4.0%

Average rank

#140in Enzymes

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

2,417per listing

Listings tracked

26

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 92 months on average, so the names here are established.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

92 months