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Cutting Board Cleaner

Fail

Demand is soft, at -15.7% this quarter, so Cutting Board Cleaner is a Fail.

Flapen Score
43
43 / 100
Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 49
Market size
$128K/yr92K searches / yr
90-day growth
-15.7%search demand this quarter
Competition
71%top-5 click share · 11 brands · 62 sellers

Flapen Score

Cutting Board Cleaner against its category

The dotted line is the Health & Household average. Past it, Cutting Board Cleaner is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cutting Board Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Cutting Board Cleaner 92K times last year and spent an estimated $128K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 8.7% of those searches ended in a purchase.

Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $128K a year.

Searches, last 12 months
92K
Growth, 90 days vs prior 90
-15.7%
Conversion, latest week
8.7%
Market size, estimated
$128Ka year
Peak month
January1.7× the quietest month
Top search term
cutting board cleaner25K searches a year

02 · Price

A sale here is worth $15.89.

Listings sell for $15.89 on average, from $6.42 to $37.28. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $15.89 that is $4K to $8K a year per listing.

Average price
$15.89inside the $15 to $100 sweet spot
Price range
$6.42–$37.28
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #240 within Wood Polish & Care. It carries 8,352 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
94%
Out of stock, average day
0.0%
Average rank
#240in Wood Polish & Care
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
8,352per listing
Listings tracked
17

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
78 months

Products

Top Cutting Board Cleaner products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.

$0$6K$13K$19K$26K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 flat

Sellers

62

Est. top-5 brand share

90%

Top 20: 100%

Est. top-5 click share

71%

Top 20: 100%

Open market

7%

  • Thirteen Chefs29%
  • CLARK'S28%
  • HOWARD23%
  • CITRATIDE5%
  • Method5%
  • Rhino Wax3%
  • Open — no brand owns it (5 brands, 7%)

Demand

Cutting Board Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.7×

Search terms

Top Cutting Board Cleaner search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cutting board cleaner25K/yr
  • wood cutting board cleaner20K/yr
  • butcher block cleaner13K/yr
  • cutting board cleaner food safe6K/yr
  • butcher block countertop cleaner5K/yr
  • cutting board sanitizer4K/yr
  • cutting board soap5K/yr
  • wooden cutting board cleaner4K/yr
  • cutting board spray cleaner3K/yr
  • food grade cutting board cleaner2K/yr

Reviews and returns

What reviews say buyers love and hate about Cutting Board Cleaner

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Leak-Proof”
0.2%of orders come back
“Leaks”
A buyer, on “Leak-Proof”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Cutting Board Cleaner questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data