Cute Napkins

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

-1.7%

Conversion, latest week

3.6%

Market size, estimated

$31Ka year

Peak month

September2.4× the quietest month

Top search term

black and white napkins34K searches a year

Listings sell for $12.57 on average, from $3.76 to $30.54. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $12.57 that is $0 to $1K a year per listing.

Average price

$12.57under the $15 to $100 sweet spot

Price range

$3.76–$30.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

0.6%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #771 within Disposable Napkins. It carries 760 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

98%

Out of stock, average day

5.5%

Average rank

#771in Disposable Napkins

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

760per listing

Listings tracked

64

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months