Is cure for hemorrhoids profitable to sell on Amazon United States?

The niche generates $790K/yr across 7 tracked products. 90-day search growth is +2.0%. Flapen's verdict: Worth a look (53/100).

How competitive is the cure for hemorrhoids niche?

4 brands and 8 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in cure for hemorrhoids?

Top complaints mined from reviews: Functionality-Overall, Pain Relief-Overall, Value For Money. The return rate is 0.1%.

When does demand for cure for hemorrhoids peak?

Demand peaks in Apr; the busiest month runs 1.5× the quietest.

What does it cost to enter the cure for hemorrhoids niche?

Listings span $14.79–$33.63; the average listing price is $23.96 (sweet spot $15–$100). The average incumbent carries 6,504 reviews — the moat a new listing must climb.

cure for hemorrhoids

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible$23.96

avg listing price — sweet spot $15–$100

Price range

Great$14.79–$33.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great10.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Good$790K

$790K/yr · 314K searches

Growth

Okay+2.0%

90-day search growth — must beat 0% to launch

Review moat

Bad6,503.57

avg incumbent reviews — the moat a new listing must climb

Competition

Bad94%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, cure for hemorrhoids is a $790K/yr Amazon United States market (314K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr. Verdict: Worth a look — 53/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

cure for hemorrhoids market data

Units sold / yr: 30K–40K; avg 3,000–4,000/product
Revenue / yr: $719K–$958K; units × avg price
Conversion rate: 10.5%
Avg BSR: #209
Page quality: 0%
Prime: 100%
Sponsored: 86%
Out of stock: 9.1%
Avg brand age: 74 months
Avg seller age: 154 days

Competition & brand share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

Doctor Butler's83%
Forces of Nature9%
REVIVOL-XR6%
Healing Bottoms3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.0% search growth over the last 90 days.

Peak months: Apr · busiest ÷ quietest = 1.5×

Open Trend

Top cure for hemorrhoids search terms

fissure treatment for anus43K/yr -1.9%7.6% conv.
dr butlers hemorrhoid and fissure cream35K/yr +5.0%23.9% conv.
anal fissure48K/yr -32.6%7.0% conv.
doctor butlers hemorrhoid & fissure ointment22K/yr +28.2%18.5% conv.
anal fissure cream24K/yr -0.7%9.1% conv.
nifedipine ointment21K/yr -0.3%1.7% conv.
fissure treatment22K/yr -12.3%6.3% conv.
dr butlers14K/yr +26.3%8.8% conv.
fissure cream13K/yr -0.8%7.1% conv.
pranicura 5 fissure cream11K/yr -12.2%2.2% conv.

All search terms

Top cure for hemorrhoids products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Doctor Butlers Hemorrhoid & Fissure Ointment - Hemorrhoid Cream with Lidocaine and Phenylephrine HCl for Fast-Acting Relief of Pain Swelling Discomfort and Itching (1 oz)

Doctor Butler's$26.534.3★25,672 rev

Doctor Butlers Advanced Hemorrhoid & Fissure Ointment - Lidocaine Hemorrhoid Treatment and Fissure Treatment Extra Strength Formula Heals and Provides Fast Pain and Itch Relief* (1.5 oz.)

Doctor Butler's$33.634.3★2,838 rev

Doctor Butlers Hemorrhoid & Fissure Cream - Instant Pain Relief with Lidocaine Fast Acting Hemorrhoid Treatment for Relief from External Itching and Burning (1 oz.)

Doctor Butler's$15.064.3★1,317 rev

REVIVOL-XR Advanced Hemorrhoid Treatment. 5% Lidocaine + Shrinks + Protects. 1.5 oz

REVIVOL-XR$27.054.4★3,754 rev

Forces of Nature Fissure Control Organic Homeopathic Treatment with Witch Hazel for Anal Fissures Hemorrhoid Related Irritation & Discomfort Fast Natural Topical Relief 0.37 FL OZ

Forces of Nature$24.764.2★5,503 rev

Newest

by launch date

REVIVOL-XR Advanced Hemorrhoid Treatment. 5% Lidocaine + Shrinks + Protects. 1.5 oz

REVIVOL-XR$27.053,754 rev

2y ago

Doctor Butlers Hemorrhoid & Fissure Cream - Instant Pain Relief with Lidocaine Fast Acting Hemorrhoid Treatment for Relief from External Itching and Burning (1 oz.)

Doctor Butler's$15.061,317 rev

4y ago

Doctor Butlers Advanced Hemorrhoid & Fissure Ointment - Lidocaine Hemorrhoid Treatment and Fissure Treatment Extra Strength Formula Heals and Provides Fast Pain and Itch Relief* (1.5 oz.)

Doctor Butler's$33.632,838 rev

6y ago

Healing Bottoms Anal Fissure Suppository | Expert Formulation for Rectal Bleeding Due to Anus Fissure Hemorrhoids Diarrhea & Constipation | Made with Natural Curcumin & Turmeric Extract | 16ct

Healing Bottoms$25.86938 rev

8y ago

Forces of Nature Natural Organic Fissure Care (5ml) Non GMO No Harmful Chemicals Soothe & Relieve Burning Throbbing Stinging Itchy Bleeding Tissue Caused by Fissures or Hemorrhoids

Forces of Nature$14.795,503 rev

8y ago

What buyers say about cure for hemorrhoids

What buyers praise and complain about, mined from review topics.

What buyers love

Efficiency22%

“Does work”

Quality-Overall10%

“After reading so many positive reviews”

Advertised Vs Actual Product9%

“Works as it should”

Inflammation8%

“Excellent product that worked well relieving the pain from my hemorrhoid inflammation”

Value For Money6%

“Worth it”

Itch Relief5%

“this product, by far has been THE best product I've ever uses to help relieve the pain and itch and most importantlky help heal the fissures”

Ease Of Use4%

“Easy to use”

Soft Feel3%

“they were very soft when i got them”

Ease Of Application2%

“Application- Also very effective”

Allergies2%

“No irritation”

What buyers complain about

Functionality-Overall22%

“no results”

Pain Relief-Overall16%

“I was hurting”

Value For Money13%

“Not worth the price”

Allergies7%

“FULL BODY ALLERGIC REACTION”

Advertised Vs Actual Product4%

“Calling this a Fissure Ointment when it contains blood-vessel-shrinking medication is highly misleading and clinically contradictory”

Itch Relief3%

“Relief from mild itching only lasted about 30 min”

Leak-Proof3%

“bottle is wet where it leaked out”

Side Effects3%

“MADE ME WORSE”

Quality-Overall3%

“Garbage”

Size-Overall2%

“this time its a little bigger”

Top return reasons

Leak-Proof26%

Functionality-Overall13%

Oily/Greasy7%

Advertised Vs Actual Product7%

Certifications7%

Stain Resistance7%

Pain Relief-Overall5%

Ease Of Use3%

Inflammation3%

Add-Ons/Attachments2%

Common questions

Is cure for hemorrhoids profitable to sell on Amazon United States?: The niche generates $790K/yr across 7 tracked products. 90-day search growth is +2.0%. Flapen's verdict: Worth a look (53/100).
How competitive is the cure for hemorrhoids niche?: 4 brands and 8 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in cure for hemorrhoids?: Top complaints mined from reviews: Functionality-Overall, Pain Relief-Overall, Value For Money. The return rate is 0.1%.
When does demand for cure for hemorrhoids peak?: Demand peaks in Apr; the busiest month runs 1.5× the quietest.
What does it cost to enter the cure for hemorrhoids niche?: Listings span $14.79–$33.63; the average listing price is $23.96 (sweet spot $15–$100). The average incumbent carries 6,504 reviews — the moat a new listing must climb.