Is cupping therapy set profitable to sell on Amazon United States?

The niche generates $5.7M/yr across 21 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -7.5%. Flapen's verdict: Worth a look (57/100).

How competitive is the cupping therapy set niche?

16 brands and 24 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 72% of demand.

What do buyers complain about in cupping therapy set?

Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 3.6%.

When does demand for cupping therapy set peak?

Demand peaks in Dec; the busiest month runs 1.7× the quietest.

What does it cost to enter the cupping therapy set niche?

Listings span $10.05–$131.72; the average listing price is $35.76 (sweet spot $15–$100). The average incumbent carries 2,916 reviews — the moat a new listing must climb.

cupping therapy set

Worth a look

Shows a $5.7M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size

Incredible$5.7M

$5.7M/yr · 2.5M searches

Avg price

Incredible$35.76

avg listing price — sweet spot $15–$100

Conversion

Good6.5%

search→purchase rate — share of searches ending in a sale

Price range

Good$10.05–$131.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,915.52

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-7.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, cupping therapy set is a $5.7M/yr Amazon United States market (2.5M searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Dec. Verdict: Worth a look — 57/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

cupping therapy set market data

Units sold / yr: 125K–150K; avg 5,000–6,000/product
Revenue / yr: $4.5M–$5.4M; units × avg price
Conversion rate: 6.5%
Avg BSR: #1,008
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 14.2%
Avg brand age: 34 months
Avg seller age: 165 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

24%

KS25%
Cupluw19%
AIKOTOO17%
Cakoutanb6%
Excitsayno5%
Myofascial Releaser4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.5% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.7×

Open Trend

Top cupping therapy set search terms

cupping set987K/yr -5.1%6.3% conv.
cupping400K/yr -10.4%3.9% conv.
cupping kit for massage therapy375K/yr -21.3%5.1% conv.
cupping therapy set193K/yr +0.5%4.3% conv.
ventosas para masaje muscular97K/yr -7.1%2.1% conv.
cupping kit71K/yr -7.8%5.0% conv.
massage cups41K/yr +1.2%4.2% conv.
ventosas39K/yr +14.6%1.9% conv.
cupping therapy53K/yr -19.9%2.8% conv.
cupping cups33K/yr -0.8%3.8% conv.

All search terms

Top cupping therapy set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

KS Premium Quality Cupping Set w/ 19 Cups - BEST CUPPING SET IN KOREA

KS$39.414.7★14,333 rev

AIKOTOO Cupping Kit for Massage Therapy Set with Pump 12 Massage Cups for Cellulite Reduction Muscle Back Pain Relief Physical Therapy

AIKOTOO$18.594.3★4,186 rev

Cupluw Cupping Set 24 Cups Cupping Kit for Massage Therapy Chinese Cupping Therapy Set with Magnetics Professional Vacuum Cupping Set for Cellulite Reduction Muscle Pain Relief with Manual Pump

Cupluw$21.674.2★605 rev

Cupluw Cupping Kit for Massage Therapy - 32 Cups Professional Chinese Cupping Set with Magnetics Vacuum Cupping Therapy Set for Cellulite Reduction Muscle Pain Relief with Manual Pump

Cupluw$24.504.2★688 rev

Professional Cupping Set *Made in Korea* (17 Cups) with Extension Tube($3.00 Value) KS Choi Corp Made in Korea.

KS$28.364.6★3,388 rev

Newest

by launch date

EURPMASK Choose the color of europe Electric Cupping Set with Red Light - 24 Levels Adjustable Suction & Heat One-Touch Control Portable Muscle Relaxation Tool

EURPMASK Choose the color of europe$58.7857 rev

4mo ago

2 Pack Cupping Set 7-in-1 Smart Cupping Therapy Massager. Red Light Cupping Therapy Set with 2 Modes for Targeted Muscle Soreness Tighter Skin Cupping Kit with 20 Levels Suction and Heat and Gua Sha

Cakoutanb$65.43313 rev

5mo ago

13 Cups Cupping Set Chinese Cupping Kit with Pump Cupping Therapy Set for Back Massage Suction Hijama Cupping Set Home Use Gifts for Women Men

Cupluw$16.4030 rev

6mo ago

UOTT Smart Cupping Therapy Massager for Muscle SoreneFss Pain Relief

UOTT$31.2965 rev

7mo ago

AIKOTOO Cupping Kit for Massage Therapy Set with Pump 12 Massage Cups for Cellulite Reduction Muscle Back Pain Relief Physical Therapy

AIKOTOO$18.594,186 rev

10mo ago

What buyers say about cupping therapy set

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use20%

“Easy to use”

Quality-Overall15%

“Excellent product”

Muscle Pain Relief10%

“Muscle Relief”

Value For Money7%

“Worth Every Penny”

Massage Quality5%

“Massage guns are good”

Efficiency4%

“It gives good results”

Massage Modes3%

“This massage cup set is good and works well; it offers various modes for massage”

Advertised Vs Actual Product3%

“item as described”

Heating Element2%

“The heat feature is perfect for me”

Charging2%

“holds a great charge”

What buyers complain about

Durability11%

“broke down”

Functionality-Overall8%

“it just doesn't work as stated”

Quality-Overall7%

“Super cheap quality”

Ease Of Use5%

“Not user friendly”

Pain Relief-Overall5%

“No Pain Relief”

Size-Overall4%

“the cup size is much smaller than that looks like in the image”

Charging4%

“It took several hours to charge it”

Heating3%

“it also doesn't get very heated”

Value For Money2%

“Total waste of money”

Muscle Pain Relief2%

“felt no difference in muscle pain or tightness after weeks of use”

Top return reasons

Functionality-Overall27%

Size-Overall10%

Advertised Vs Actual Product9%

Value For Money5%

Charging4%

Ease Of Use4%

Quality-Overall4%

Joint Pain3%

Suction3%