Cup Cleaner
FailDemand is soft, at -13.2% this quarter, so Cup Cleaner is a Fail.
- Flapen Score
- 46 / 100Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 4946
- Market size
- $112K/yr107K searches / yr
- 90-day growth
- -13.2%search demand this quarter
- Competition
- 52%top-5 click share · 21 brands · 63 sellers
Flapen Score
Cup Cleaner against its category
The dotted line is the Health & Household average. Past it, Cup Cleaner is stronger. Inside it, weaker.
Market
The Cup Cleaner market on Amazon at a glance
Shoppers on Amazon United States searched for Cup Cleaner 107K times last year and spent an estimated $112K. The top 5 brands take 68% of clicks. Demand peaks in Jan–Sep–Oct–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 10.2% of those searches ended in a purchase.
Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.
- Searches, last 12 months
- 107K
- Growth, 90 days vs prior 90
- -13.2%
- Conversion, latest week
- 10.2%
- Market size, estimated
- $112Ka year
- Peak month
- December2.0× the quietest month
- Top search term
- water bottle cleaning kit51K searches a year
02 · Price
A sale here is worth $10.18.
Listings sell for $10.18 on average, from $3.38 to $19.15. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $10.18 that is $3K to $5K a year per listing.
- Average price
- $10.18under the $15 to $100 sweet spot
- Price range
- $3.38–$19.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$5K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #60 within Brushes. It carries 6,140 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #60in Brushes
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 6,140per listing
- Listings tracked
- 32
04 · Newcomers
6 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Cup Cleaner products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Holikme Bottle Brush Tube Cleaning Lab Set with Long Handle Cup Cleaner for Washing Narrow Neck Beer Wine Decanter Pipes Lids Sinks Cap Covers White
- Price
- $8.75
- Rating
- 4.6/5
- Reviews
- 36,564
- Age
- 6y ago

Holikme 6 Pack Bottle Brush Set 14 Long Handle Stainless Steel Bottle Cleaner Brush 3 Straw Brushes Bottle Cleaning Brush for Water Bottle Baby Bottle Straws Black
- Price
- $8.79
- Rating
- 4.7/5
- Reviews
- 8,386
- Age
- 3y ago

XANGNIER 5 Pcs Water Bottle Cleaner Brush Set for Owala 24oz/32oz/40oz Cup Multifunctional Bottle Brush and Long Straw Cleaner Brush Cleaning Kit for Owala/Stanley/Yeti Tumbler Cup Accessories
- Price
- $7.85
- Rating
- 4.6/5
- Reviews
- 859
- Age
- 1y ago

12.2 inch Bottle Brush Set of ThreeWashable Coffee Cups Water Bottles Baby Bottles Straws to-go Cups Long-Handled 3-in-1 Stainless Steel Bottle Brushes. (Blue)
- Price
- $5.99
- Rating
- 4.2/5
- Reviews
- 1,253
- Age
- 1y ago

Palksky Water Bottle Cleaning Brush Kit Brush and Straw Cleaner for Owala 5 PCS
- Price
- $7.78
- Rating
- 4.6/5
- Reviews
- 330
- Age
- 1y ago
Trending
estimated 90-day click momentum
14Pcs Bottle Brush Cleaner Set Long Handle Bottle Brushes Sponge Brushes 3-in-1 Water Bottle Cleaner Brushes and Straw Brushes for Water Bottles Cups and Straws Cleaning
- Price
- $6.78
- Rating
- 4.5/5
- Reviews
- 207
- Age
- 7mo ago

7Pcs 3-in-1 Cup Lid Gap Cleaning Brush & Straw Brush Set Reusable Metal Straw Cleaner Brush Multifunctional Cleaning Kit for Various Cup Lids
- Price
- $3.38
- Rating
- 4.0/5
- Reviews
- 146
- Age
- 6mo ago

XANGNIER 5 in 1 Bottle Cleaning Brush Set Multifunctional Water Bottle Brush and Straw Cleaner Brush Cleaning Tool Kit for Owala/Stanley/Yeti/Simple Modern Tumbler Cup Accessories Kitchen Gadgets
- Price
- $11.97
- Rating
- 4.6/5
- Reviews
- 859
- Age
- 9mo ago
![[4 Pack] Bottle Brush 15 Inches Stainless Steel Long Handle Baby Bottle Scrub Cleaning Brushes with Straw & Lid Brushes for Sports Water Bottle Cups Coffee Mugs Glasswares](https://m.media-amazon.com/images/I/31eQoDFsdTL.jpg)
[4 Pack] Bottle Brush 15 Inches Stainless Steel Long Handle Baby Bottle Scrub Cleaning Brushes with Straw & Lid Brushes for Sports Water Bottle Cups Coffee Mugs Glasswares
- Price
- $8.06
- Rating
- 4.7/5
- Reviews
- 647
- Age
- 7mo ago

MOSOLAN 3-in-1 Stainless Steel Bottle Brush and Straw Cleaning Set Long Handle Scrub Brush with Replaceable Head for Water Bottles Glasswares Mugs Flasks Tumblers Vases Round Head
- Price
- $13.93
- Rating
- 4.7/5
- Reviews
- 1,861
- Age
- 5y ago
Newest
by launch date
7Pcs 3-in-1 Cup Lid Gap Cleaning Brush & Straw Brush Set Reusable Metal Straw Cleaner Brush Multifunctional Cleaning Kit for Various Cup Lids
- Price
- $3.38
- Rating
- 4.0/5
- Reviews
- 146
- Age
- 6mo ago

14Pcs Bottle Brush Cleaner Set Long Handle Bottle Brushes Sponge Brushes 3-in-1 Water Bottle Cleaner Brushes and Straw Brushes for Water Bottles Cups and Straws Cleaning
- Price
- $6.78
- Rating
- 4.5/5
- Reviews
- 207
- Age
- 7mo ago
![[4 Pack] Bottle Brush 15 Inches Stainless Steel Long Handle Baby Bottle Scrub Cleaning Brushes with Straw & Lid Brushes for Sports Water Bottle Cups Coffee Mugs Glasswares](https://m.media-amazon.com/images/I/31eQoDFsdTL.jpg)
[4 Pack] Bottle Brush 15 Inches Stainless Steel Long Handle Baby Bottle Scrub Cleaning Brushes with Straw & Lid Brushes for Sports Water Bottle Cups Coffee Mugs Glasswares
- Price
- $8.06
- Rating
- 4.7/5
- Reviews
- 647
- Age
- 7mo ago

XYFuuee 5 Pack Bottle Brush Set 5 in 1 Water Bottle Cleaning Brush Long Handle Narrow Wine Cup Cleaner 3 Straw Brushes for Stanley Travel Nipple Lid Gap Detail Washer Brush
- Price
- $10.26
- Rating
- 4.6/5
- Reviews
- 161
- Age
- 8mo ago

Palksky 5 in 1 Water Bottle Cleaning Brush Set Multifunctiona Brush and Straw Cleaner for Owala/Stanley/Hydro/Yeti/Simple Modern Cup Accessories
- Price
- $11.55
- Rating
- 4.6/5
- Reviews
- 330
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
63
Est. top-5 brand share
68%
Top 20: 99%
Est. top-5 click share
52%
Top 20: 87%
Open market
28%
- Holikme35%
- XANGNIER13%
- Palksky8%
- MOSOLAN6%
- Rkddo6%
- Boon4%
Demand
Cup Cleaner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep, Oct, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Cup Cleaner search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- water bottle cleaning kit51K/yr
- tumbler cleaning kit14K/yr
- waterbottle cleaning kit10K/yr
- bottle brush with straw cleaner9K/yr
- baby bottle brush kit6K/yr
- sippy cup cleaner3K/yr
- thermos cleaner5K/yr
- cup cleaner brush set6K/yr
- sippy cup cleaner brush set4K/yr
Reviews and returns
What reviews say buyers love and hate about Cup Cleaner
We read the reviews and the return reasons for every product selling here.
“Doesn't clean well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cup Cleaner questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









