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Crystal Necklace

Fail

Buyers convert on only 0.7% of searches, so Crystal Necklace is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$237K/yr951K searches / yr
90-day growth
+3.8%search demand this quarter
Competition
53%top-5 click share · 22 brands · 44 sellers

Flapen Score

Crystal Necklace against its category

The dotted line is the Health & Household average. Past it, Crystal Necklace is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Crystal Necklace market on Amazon at a glance

Shoppers on Amazon United States searched for Crystal Necklace 951K times last year and spent an estimated $237K. The top 5 brands take 59% of clicks. Demand peaks in Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 951K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $237K a year.

Searches, last 12 months
951K
Growth, 90 days vs prior 90
+3.8%
Conversion, latest week
0.7%
Market size, estimated
$237Ka year
Peak month
December1.7× the quietest month
Top search term
crystal necklace310K searches a year

02 · Price

A sale here is worth $36.10.

Listings sell for $36.10 on average, from $6.91 to $247.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $36.10 that is $4K to $9K a year per listing.

Average price
$36.10inside the $15 to $100 sweet spot
Price range
$6.91–$247.02
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
5.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #2,946 within Healing Crystals. It carries 1,363 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
0.8%
Average rank
#2,946in Healing Crystals
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
1,363per listing
Listings tracked
26

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Crystal Necklace products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

44

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

53%

Top 20: 90%

Open market

37%

  • Brand 137%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Crystal Necklace search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KHoliday '24Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Search terms

Top Crystal Necklace search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • crystal necklace310K/yr
  • crystal necklaces for women154K/yr
  • crystal jewelry103K/yr
  • crystal pendants73K/yr
  • crystal jewelry for women61K/yr
  • healing crystal necklace37K/yr
  • crystal pendant32K/yr
  • crystal necklaces37K/yr
  • crystal pendant necklace26K/yr
  • crystal necklace for women17K/yr

Reviews and returns

What reviews say buyers love and hate about Crystal Necklace

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Quality-Overall”
5.7%of orders come back
“Cheap”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Crystal Necklace questions

Answered from the same tracked data.