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Cryotherapy

Fail

The top 5 products take 80% of clicks, so Cryotherapy is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$362K/yr130K searches / yr
90-day growth
+3.3%search demand this quarter
Competition
80%top-5 click share · 9 brands · 21 sellers

Flapen Score

Cryotherapy against its category

The dotted line is the Health & Household average. Past it, Cryotherapy is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cryotherapy market on Amazon at a glance

Shoppers on Amazon United States searched for Cryotherapy 130K times last year and spent an estimated $362K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Aug–Oct. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $362K a year.

Searches, last 12 months
130K
Growth, 90 days vs prior 90
+3.3%
Conversion, latest week
2.9%
Market size, estimated
$362Ka year
Peak month
October3.0× the quietest month
Top search term
cryotherapy60K searches a year

02 · Price

A sale here is worth $96.96.

Listings sell for $96.96 on average, from $12.30 to $215.41. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $96.96 that is $10K to $24K a year per listing.

Average price
$96.96inside the $15 to $100 sweet spot
Price range
$12.30–$215.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$10K–$24K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 8.7% of listings are out of stock. The average listing ranks #281 within Hot & Cold Therapies. It carries 1,434 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
92%
Out of stock, average day
8.7%
Average rank
#281in Hot & Cold Therapies
Average rating
4.18 starsAmazon United States average 4.42 stars
Average reviews
1,434per listing
Listings tracked
13

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
43 months

Products

Top Cryotherapy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

21

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

7%

  • Brand 135%
  • Brand 233%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (3 brands, 7%)

Demand

Cryotherapy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug, Oct · busiest ÷ quietest = 3.0×

Search terms

Top Cryotherapy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cryotherapy60K/yr
  • donjoy iceman28K/yr
  • donjoy iceman clear 39K/yr
  • skin clinic freeze and clear6K/yr
  • skin clinic5K/yr
  • donjoy iceman clear34K/yr
  • berg polar care cube4K/yr
  • cold compression4K/yr
  • donjoy iceman classic4K/yr
  • iceman classic3K/yr

Reviews and returns

What reviews say buyers love and hate about Cryotherapy

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Efficiency”
19%of negative reviews mention “Functionality-Overall”
1.3%of orders come back
“Not effective”
A buyer, on “Functionality-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Cryotherapy questions

Answered from the same tracked data.