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35

crease beast

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 17Growth 11Conversion 25Competition 10Returns 85Price range 85Avg price 95Brand share 0Review moat 23Quality gap 78

Avg price

Incredible$25.87

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Price range

Great$8.88–$59.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Review moat

Bad6,886.56

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$69K

$69K/yr · 131K searches

Growth

Bad-27.9%

90-day search growth — must beat 0% to launch

Competition

Bad87%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, crease beast is a $69K/yr Amazon United States market (131K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Dec. Verdict: Skip it — 35/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

crease beast market data

Units sold / yr
3K–3K
avg 100–250/product
Revenue / yr
$65K–$78K
units × avg price
Conversion rate
2.0%
Avg BSR
#376
Page quality
0%
Prime
67%
Sponsored
56%
Out of stock
41.9%
Avg brand age
40 months
Avg seller age
171 days

Competition & brand share

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 rising

Sellers

11

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Crease Beast84%
  • ForceField6%
  • Pink Miracle6%
  • NEOACT4%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -27.9% search growth over the last 90 days.
5K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 2.3×

Top crease beast search terms

  • crease beast101K/yr
  • crease beast for sneakers22K/yr
  • foam crease protector4K/yr
  • memory foam crease protectors3K/yr
All search terms

Top crease beast products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$10K30%$21K45%$31K60%$41K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

What buyers say about crease beast

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Awesome product quality was exactly as described if not better comfortable”

Ease Of Cleaning19%

“Cleans like magic”

Ease Of Use10%

“Easy to use”

Comfort-Overall5%

“Soft and comfortable”

Advertised Vs Actual Product4%

“Works as advertised”

Product Condition4%

“Brand new shoes”

Value For Money3%

“Worth buying with no risk”

Soft Feel3%

“They foam pieces are very soft and pliable”

Color2%

“PM restored the rich black appearance perfectly”

Material Quality2%

“a resilient fabric so it I was not concerned with adding running water”

What buyers complain about

Ease Of Cleaning18%

“I came to the conclusion that the cleaner is pretty crap”

Value For Money14%

“Overpriced”

Functionality-Overall10%

“All Hype, no results”

Color9%

“it also turned them yellow with a weird cast”

Comfort-Overall6%

“Not Comfortable at all”

Advertised Vs Actual Product4%

“Does not work as advertised”

Product Condition3%

“Used”

Size-Overall3%

“Purchase the Deluxe kit which the pictures show it in a little storage box yet when I received a 8x6 envelope that it could never fit in”

Pain Relief-Overall3%

“eventually they started to hurt”

Hard Feel3%

“The brush is much too rough for material”

Top return reasons

Size-Overall21%
Functionality-Overall19%
Feet Fit16%
Advertised Vs Actual Product10%
Ease Of Cleaning5%
Value For Money5%
Comfort-Overall4%
Wrinkles2%
Defective Material/Parts2%
Product Condition2%

Common questions

Is crease beast profitable to sell on Amazon United States?
The niche generates $69K/yr across 9 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -27.9%. Flapen's verdict: Skip it (35/100).
How competitive is the crease beast niche?
4 brands and 11 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in crease beast?
Top complaints mined from reviews: Ease Of Cleaning, Value For Money, Functionality-Overall. The return rate is 1.5%.
When does demand for crease beast peak?
Demand peaks in Aug–Dec; the busiest month runs 2.3× the quietest.
What does it cost to enter the crease beast niche?
Listings span $8.88–$59.58; the average listing price is $25.87 (sweet spot $15–$100). The average incumbent carries 6,887 reviews — the moat a new listing must climb.