Cosy House Pillow

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $269K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

-8.1%

Conversion, latest week

6.3%

Market size, estimated

$269Ka year

Peak month

December1.7× the quietest month

Top search term

cozyplayer cervical pillow26K searches a year

Listings sell for $40.06 on average, from $34.89 to $57.45. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $40.06 that is $40K to $50K a year per listing.

Average price

$40.06inside the $15 to $100 sweet spot

Price range

$34.89–$57.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

1,000–1,250

Revenue per listing a year

$40K–$50K

Returns

5.5%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Bedroom Aids & Accessories. It carries 11,590 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#8in Bedroom Aids & Accessories

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

11,590per listing

Listings tracked

8

The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

25 months