Is cordyceps profitable to sell on Amazon United States?

The niche generates $666K/yr across 19 tracked products. 90-day search growth is -1.9%. Flapen's verdict: Worth a look (57/100).

How competitive is the cordyceps niche?

13 brands and 560 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 76% of demand.

What do buyers complain about in cordyceps?

Top complaints mined from reviews: Side Effects, Functionality-Overall, Dosage. The return rate is 0.0%.

When does demand for cordyceps peak?

Demand peaks in Sep; the busiest month runs 1.5× the quietest.

What does it cost to enter the cordyceps niche?

Listings span $8.83–$47.00; the average listing price is $23.66 (sweet spot $15–$100). The average incumbent carries 1,820 reviews — the moat a new listing must climb.

cordyceps

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$23.66

avg listing price — sweet spot $15–$100

Price range

Great$8.83–$47.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.7%

search→purchase rate — share of searches ending in a sale

Market size

Good$666K

$666K/yr · 364K searches

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,820.05

avg incumbent reviews — the moat a new listing must climb

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-1.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, cordyceps is a $666K/yr Amazon United States market (364K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Sep. Verdict: Worth a look — 57/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

cordyceps market data

Units sold / yr: 25K–30K; avg 1,250–1,500/product
Revenue / yr: $592K–$710K; units × avg price
Conversion rate: 7.7%
Avg BSR: #304
Page quality: 0%
Prime: 100%
Sponsored: 79%
Out of stock: 0.4%
Avg brand age: 60 months
Avg seller age: 153 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

560

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

19%

Real Mushrooms29%
Host Defense16%
Horbäach14%
Double Wood Supplements11%
NOW Foods6%
OM MUSHROOM SUPERFOOD5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.9% search growth over the last 90 days.

Peak months: Sep · busiest ÷ quietest = 1.5×

Open Trend

Top cordyceps search terms

cordyceps198K/yr -8.8%6.8% conv.
cordyceps mushroom capsules58K/yr -15.2%8.9% conv.
cordycepin8K/yr +829.3%1.8% conv.
cordyceps mushroom28K/yr -19.2%3.6% conv.
cordyceps militaris16K/yr +19.1%2.9% conv.
cordyceps sinensis16K/yr -10.7%2.8% conv.
cordycepin supplement3K/yr >1,000%2.2% conv.
cordyceps supplement5K/yr +56.8%4.8% conv.
cordyceps extract9K/yr -44.8%3.6% conv.
cordyceps mushrooms4K/yr -17.8%4.1% conv.

All search terms

Top cordyceps products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Real Mushrooms Supplement Capsules - Cordyceps Mushroom Powder Rich in Beta Glucans - Mushroom Pills Cordyceps for Energy and Performance - Vegan Non-GMO No Grain Fillers 120 ct

Real Mushrooms$34.164.5★4,647 rev

Horbach Cordyceps Mushroom Capsules | 200 Count | CS-4 Strain

Horbäach$10.104.5★1,899 rev

Cordyceps Capsules (Cordyceps Sinensis Mushroom Extract) 210 Count 3.5 Month Supply 1 000MG (7% Polysaccharides with Alpha and Beta Glucans) Overall and Aging Support by Double Wood

Double Wood Supplements$19.624.5★2,141 rev

Host Defense Cordyceps Capsules - Immune & Energy Support Supplement - Kidney Health Supplement with Cordyceps - Fitness Support Supplement to Aid Oxygen Uptake - 30 Capsules (15 Servings)*

Host Defense$15.704.6★1,599 rev

Host Defense Cordyceps Capsules - Immune & Energy Support Supplement - Kidney Health Supplement with Cordyceps - Fitness Support Supplement to Aid Oxygen Uptake - 60 Capsules (30 Servings)*

Host Defense$25.384.6★1,599 rev

Newest

by launch date

Carlyle Cordyceps Mushroom Capsules | 150 Count

Carlyle$8.83164 rev

3y ago

Clean Nutraceuticals Lions Mane 20in1 Mushroom Supplement with Turkey Tail Reishi Cordyceps Chaga Maitake Meshima Poria Cocos Shiitake Oyster Porcini Enoki - 1 Pack

Clean Nutraceuticals$25.787,867 rev

3y ago

Gaia Herbs Cordyceps Mushroom - Traditionally Used to Support Sustaining Energy & Endurance* - One Daily with Organic Cordyceps Mushroom - 40 Vegan Capsules (40 Servings)

Gaia Herbs$29.19189 rev

5y ago

Nutricost Cordyceps Mushroom (1100mg) 90 Capsules Gluten-Free 45 Servings

Nutricost$14.76216 rev

5y ago

Cordyceps Capsules (Cordyceps Sinensis Mushroom Extract) 210 Count 3.5 Month Supply 1 000MG (7% Polysaccharides with Alpha and Beta Glucans) Overall and Aging Support by Double Wood

Double Wood Supplements$19.622,141 rev

6y ago

What buyers say about cordyceps

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Excellent product”

Vitamin7%

“Good supplement”

Focus Enhancement7%

“mood improvement is my favorite benefit”

Efficiency6%

“this brand has been very reliable as I have ordered multiple products from them automatic five stars for its effectiveness”

Energy Level6%

“Great brain and energy boost”

Advertised Vs Actual Product4%

“As advertised”

Value For Money4%

“fair price”

Dosage4%

“good dosage”

Strength3%

“Highly Effective”

Hormonal Balance3%

“Great product it's for weight loss balances your sugar your hormones I don't have hot flashes anymore this stuff is great I'm going to be skinny mini like I used to be”

What buyers complain about

Side Effects12%

“Before starting these he had horrible stomach issues”

Functionality-Overall10%

“Didn't Work”

Dosage9%

“But three of us tried these capsules to no avail”

Advertised Vs Actual Product8%

“Very misleading”

Value For Money6%

“Same price too”

Quality-Overall6%

“Garbage”

Sleep Quality6%

“This made me feel sluggish, brain fog and it gave me insomnia”

Acid Regulator/Stomach Ache Relief5%

“Before starting these he had horrible stomach issues”

Pain Relief-Overall4%

“had muscle pain for the last two weeks”

Blood Pressure3%

“I was unaware that this would interfere with my blood pressure medicine”

Top return reasons

Value For Money100%

Common questions

Is cordyceps profitable to sell on Amazon United States?: The niche generates $666K/yr across 19 tracked products. 90-day search growth is -1.9%. Flapen's verdict: Worth a look (57/100).
How competitive is the cordyceps niche?: 13 brands and 560 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 76% of demand.
What do buyers complain about in cordyceps?: Top complaints mined from reviews: Side Effects, Functionality-Overall, Dosage. The return rate is 0.0%.
When does demand for cordyceps peak?: Demand peaks in Sep; the busiest month runs 1.5× the quietest.
What does it cost to enter the cordyceps niche?: Listings span $8.83–$47.00; the average listing price is $23.66 (sweet spot $15–$100). The average incumbent carries 1,820 reviews — the moat a new listing must climb.