Cookies and Cream Protein Shake
FailDemand is soft, at -35.3% this quarter, so Cookies and Cream Protein Shake is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $81K/yr133K searches / yr
- 90-day growth
- -35.3%search demand this quarter
- Competition
- 35%top-5 click share · 13 brands · 62 sellers
Flapen Score
Cookies and Cream Protein Shake against its category
The dotted line is the Health & Household average. Past it, Cookies and Cream Protein Shake is stronger. Inside it, weaker.
Market
The Cookies and Cream Protein Shake market on Amazon at a glance
Shoppers on Amazon United States searched for Cookies and Cream Protein Shake 133K times last year and spent an estimated $81K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -35.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.
- Searches, last 12 months
- 133K
- Growth, 90 days vs prior 90
- -35.3%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $81Ka year
- Peak month
- November5.0× the quietest month
- Top search term
- mint chocolate protein shake13K searches a year
02 · Price
A sale here is worth $30.17.
Listings sell for $30.17 on average, from $8.84 to $59.69. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At $30.17 that is $45K to $60K a year per listing.
- Average price
- $30.17inside the $15 to $100 sweet spot
- Price range
- $8.84–$59.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $45K–$60K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 25.6% of listings are out of stock. The average listing ranks #57 within Protein. It carries 5,590 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 87%
- Out of stock, average day
- 25.6%
- Average rank
- #57in Protein
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 5,590per listing
- Listings tracked
- 39
04 · Newcomers
7 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 9
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Cookies and Cream Protein Shake products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Premier Protein Shake Chocolate Peanut Butter 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health 11 fl oz 12 Pack
- Price
- $24.39
- Rating
- 4.7/5
- Reviews
- 4,569
- Age
- 1y ago

Premier Protein Shake Chocolate 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health Gluten-Free 11.5 fl oz (12 Pack)
- Price
- $26.25
- Rating
- 4.6/5
- Reviews
- 59,773
- Age
- 7y ago

Labrada Lean Body Ready-to-Drink Mint Chocolate Protein Shake 40g Protein Whey Blend 0 Sugar Gluten Free 22 Vitamins & Minerals (Recyclable Carton & Lid - Pack of 12) LABRADA
- Price
- $41.37
- Rating
- 4.0/5
- Reviews
- 209
- Age
- 6y ago

Premier Protein Shake INDULGENCE Chocolate Covered Strawberry 30g Protein 170 Calories 3g Sugar 11.5 fl oz 12 Pack (Packaging May Vary)
- Price
- $26.07
- Rating
- 4.5/5
- Reviews
- 2,188
- Age
- 1y ago

Premier Protein Shake 8 Flavor Variety Pack 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health Gluten-Free 11.5 fl oz (8 Pack)
- Price
- $24.49
- Rating
- 4.6/5
- Reviews
- 14,839
- Age
- 5y ago
Trending
estimated 90-day click momentum
Protein Shake Variety Pack 8 Ready-to-Drink Chocolate & Mint-Style Protein Beverages 11 fl oz Bottles | Includes Free Reusable Water Bottle | Custom Bundled by MOOCHI
- Price
- $39.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

GNC Total Lean Lean Shake - Chocolate Mint - 14oz. | 12 Bottles
- Price
- $34.91
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 1y ago

Premier Protein Shake Cake Batter 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health Gluten-Free 11.5 fl oz (12 Pack)
- Price
- $28.31
- Rating
- 4.5/5
- Reviews
- 6,499
- Age
- 4y ago

Premier Protein Shake INDULGENCE White Chocolate Raspberry 30g Protein 170 Calories 3g Sugar 11 fl oz 12 Pack
- Price
- $17.55
- Rating
- 4.5/5
- Reviews
- 964
- Age
- 5mo ago

Premier Protein Shake LIMITED EDITION Root Beer Float 30g Protein No Added Sugar 24 Vitamins & Minerals to Support Immune Health Gluten-Free 11.5 fl oz (12 Pack)
- Price
- $31.52
- Rating
- 4.4/5
- Reviews
- 7,664
- Age
- 3y ago
Newest
by launch date
Premier Protein Shake INDULGENCE White Chocolate Raspberry 30g Protein 170 Calories 3g Sugar 11 fl oz 12 Pack
- Price
- $17.55
- Rating
- 4.5/5
- Reviews
- 964
- Age
- 5mo ago

Protein Shake Variety Pack 8 Ready-to-Drink Chocolate & Mint-Style Protein Beverages 11 fl oz Bottles | Includes Free Reusable Water Bottle | Custom Bundled by MOOCHI
- Price
- $39.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 6mo ago

FlavCity All in One Protein Shake Powder Mint Chocolate - On the Go Meal Alternative + Collagen Peptides Reishi & Cordyceps - Focus Skin Hair & Joint Support - 100% Grass Fed Whey 20 Servings
- Price
- $59.69
- Rating
- 4.7/5
- Reviews
- 172
- Age
- 6mo ago

Premier Protein COFFEEHOUSE Mocha Protein Shake with Caffeine 30g Protein No Added Sugar 24 Vitamins & Minerals Coffee Beverage for Energy Gluten-Free 11.5 fl oz (12 Pack)
- Price
- $26.07
- Rating
- 4.5/5
- Reviews
- 524
- Age
- 7mo ago

Premier Protein COFFEEHOUSE Caramel Macchiato Protein Shake with Caffeine 30g Protein No Added Sugar 24 Vitamins & Minerals Coffee Beverage for Energy Gluten-Free 11.5 fl oz (12 Pack)
- Price
- $26.50
- Rating
- 4.7/5
- Reviews
- 1,170
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
13 rising
Sellers
62
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
35%
Top 20: 81%
Open market
7%
- Premier Protein70%
- Labrada6%
- GNC5%
- Quest4%
- FlavCity4%
- Pure Protein4%
- Open — no brand owns it (7 brands, 7%)
Demand
Cookies and Cream Protein Shake search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.0×
Search terms
Top Cookies and Cream Protein Shake search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mint chocolate protein shake13K/yr
- premier protein mint chocolate12K/yr
- premier protein shake mint chocolate9K/yr
- premier protein winter mint chocolate14K/yr
- winter mint premier protein shake11K/yr
- mint protein shake9K/yr
- premier protein shake mint9K/yr
- chocolate mint protein shake7K/yr
- premier protein mint10K/yr
- premier protein chocolate mint6K/yr
Reviews and returns
What reviews say buyers love and hate about Cookies and Cream Protein Shake
We read the reviews and the return reasons for every product selling here.
“Bland taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cookies and Cream Protein Shake questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









