Cookie Dough Protein Bars
FailThe top 5 brands take 100% of clicks, so Cookie Dough Protein Bars is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $419K/yr168K searches / yr
- 90-day growth
- -16.9%search demand this quarter
- Competition
- 92%top-5 click share · 3 brands · 48 sellers
Flapen Score
Cookie Dough Protein Bars against its category
The dotted line is the Health & Household average. Past it, Cookie Dough Protein Bars is stronger. Inside it, weaker.
Market
The Cookie Dough Protein Bars market on Amazon at a glance
Shoppers on Amazon United States searched for Cookie Dough Protein Bars 168K times last year and spent an estimated $419K. All 3 brands take every click. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 11.2% of those searches ended in a purchase.
Shoppers searched for this 168K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $419K a year.
- Searches, last 12 months
- 168K
- Growth, 90 days vs prior 90
- -16.9%
- Conversion, latest week
- 11.2%
- Market size, estimated
- $419Ka year
- Top search term
- cookie dough protein bars26K searches a year
02 · Price
A sale here is worth $22.37.
Listings sell for $22.37 on average, from $8.79 to $28.16. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 4,000 to 5,000 of them. At $22.37 that is $89K to $112K a year per listing.
- Average price
- $22.37inside the $15 to $100 sweet spot
- Price range
- $8.79–$28.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $89K–$112K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Nutrition Bars & Drinks. It carries 4,463 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 57%
- Out of stock, average day
- 0.0%
- Average rank
- #15in Nutrition Bars & Drinks
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 4,463per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Cookie Dough Protein Bars products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Quest Nutrition Chocolate Chip Cookie Dough Protein Bars High Protein Low Carb Gluten Free Keto Friendly 12 Count
- Price
- $24.54
- Rating
- 4.4/5
- Reviews
- 20,654
- Age
- 13y ago

BUILT Puff Protein Bars Cookie Dough Chunk 15g Protein - 12 Count
- Price
- $27.10
- Rating
- 4.6/5
- Reviews
- 1,401
- Age
- 3y ago

Quest Nutrition Chocolate Chip Cookie Dough Protein Bars 21g Protein 4 Net Carbs 1g Sugar High Fiber Gluten Free Keto Friendly 4 Count
- Price
- $8.79
- Rating
- 4.4/5
- Reviews
- 305
- Age
- 13y ago

Quest Nutrition Mini Chocolate Chip Cookie Dough Protein Bars 8g Protein 1g Sugar 2g Net Carbs Gluten Free 14 Count
- Price
- $16.10
- Rating
- 4.5/5
- Reviews
- 3,986
- Age
- 4y ago

BUILT Bar Puff Protein Bars - Variety Pack - 15-17g Protein Snack Bars with Collagen - Calorie Conscious & Gluten Free - 12 Count Variety May Vary
- Price
- $28.16
- Rating
- 4.5/5
- Reviews
- 3,671
- Age
- 3y ago
Trending
estimated 90-day click momentum
BUILT Puff Protein Bars Cookies N Cream 17g Protein - 12 Count
- Price
- $26.72
- Rating
- 4.6/5
- Reviews
- 417
- Age
- 1y ago

BUILT Bar Puff Protein Bars - Variety Pack - 15-17g Protein Snack Bars with Collagen - Calorie Conscious & Gluten Free - 12 Count Variety May Vary
- Price
- $28.16
- Rating
- 4.5/5
- Reviews
- 3,671
- Age
- 3y ago

TRUBAR Vegan Protein Bar Oh Oh Cookie Dough Gluten Free Plant Based Protein Dairy Free Non GMO Soy Free No Sugar Alcohols 12G Protein 13G Fiber Healthy on the Go Snack Bars 12 CT
- Price
- $25.19
- Rating
- 4.3/5
- Reviews
- 806
- Age
- 8y ago

BUILT Puff Protein Bars Cookie Dough Chunk 15g Protein - 12 Count
- Price
- $27.10
- Rating
- 4.6/5
- Reviews
- 1,401
- Age
- 3y ago

Quest Nutrition Mini Chocolate Chip Cookie Dough Protein Bars 8g Protein 1g Sugar 2g Net Carbs Gluten Free 14 Count
- Price
- $16.10
- Rating
- 4.5/5
- Reviews
- 3,986
- Age
- 4y ago
Newest
by launch date
BUILT Puff Protein Bars Cookies N Cream 17g Protein - 12 Count
- Price
- $26.72
- Rating
- 4.6/5
- Reviews
- 417
- Age
- 1y ago

BUILT Bar Puff Protein Bars - Variety Pack - 15-17g Protein Snack Bars with Collagen - Calorie Conscious & Gluten Free - 12 Count Variety May Vary
- Price
- $28.16
- Rating
- 4.5/5
- Reviews
- 3,671
- Age
- 3y ago

BUILT Puff Protein Bars Cookie Dough Chunk 15g Protein - 12 Count
- Price
- $27.10
- Rating
- 4.6/5
- Reviews
- 1,401
- Age
- 3y ago

Quest Nutrition Mini Chocolate Chip Cookie Dough Protein Bars 8g Protein 1g Sugar 2g Net Carbs Gluten Free 14 Count
- Price
- $16.10
- Rating
- 4.5/5
- Reviews
- 3,986
- Age
- 4y ago

TRUBAR Vegan Protein Bar Oh Oh Cookie Dough Gluten Free Plant Based Protein Dairy Free Non GMO Soy Free No Sugar Alcohols 12G Protein 13G Fiber Healthy on the Go Snack Bars 12 CT
- Price
- $25.19
- Rating
- 4.3/5
- Reviews
- 806
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 92% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
48
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
92%
Top 20: 100%
Open market
0%
- Quest59%
- Built Bar36%
- TRUBAR5%
- Open — no brand owns it (0%)
Demand
Cookie Dough Protein Bars search demand
Weekly searches over the year. Pick a range.
Search terms
Top Cookie Dough Protein Bars search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cookie dough protein bars26K/yr
- quest chocolate chip cookie dough20K/yr
- built puff bars protein cookie dough19K/yr
- quest bars protein cookie dough12K/yr
- built bars cookie dough6K/yr
- quest cookie dough protein bars10K/yr
- built puff cookie dough7K/yr
- built cookie dough puff bars protein6K/yr
- trubar cookie dough14K/yr
- quest cookie dough6K/yr
Reviews and returns
What reviews say buyers love and hate about Cookie Dough Protein Bars
We read the reviews and the return reasons for every product selling here.
“Not at all tasty”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cookie Dough Protein Bars questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









