Contour Pillow

Shoppers searched for this 366K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $532K a year.

Searches, last 12 months

366K

Growth, 90 days vs prior 90

-2.9%

Conversion, latest week

3.7%

Market size, estimated

$532Ka year

Peak month

July3.3× the quietest month

Top search term

dosaze contoured orthopedic pillow114K searches a year

Listings sell for $39.42 on average, from $34.58 to $44.42. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $39.42 that is $49K to $59K a year per listing.

Average price

$39.42inside the $15 to $100 sweet spot

Price range

$34.58–$44.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,250–1,500

Revenue per listing a year

$49K–$59K

Returns

6.2%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #33 within Orthopedic Supplies. It carries 15,583 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

8.4%

Average rank

#33in Orthopedic Supplies

Average rating

4.26 starsAmazon United States average 4.42 stars

Average reviews

15,583per listing

Listings tracked

12

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months