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Communication Board

Maybe

The average product has only 204 reviews. But shoppers spend an estimated $37K a year here, so Communication Board is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 14,768 Health & Household niches · +1 vs the category median of 49
Market size
$37K/yr85K searches / yr
90-day growth
-1.5%search demand this quarter
Competition
53%top-5 click share · 15 brands · 18 sellers

Flapen Score

Communication Board against its category

The dotted line is the Health & Household average. Past it, Communication Board is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Communication Board market on Amazon at a glance

Shoppers on Amazon United States searched for Communication Board 85K times last year and spent an estimated $37K. The top 5 brands take 65% of clicks. Demand peaks in Aug. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
-1.5%
Conversion, latest week
2.1%
Market size, estimated
$37Ka year
Peak month
August1.7× the quietest month
Top search term
communication board57K searches a year

02 · Price

A sale here is worth $21.10.

Listings sell for $21.10 on average, from $9.84 to $38.83. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $21.10 that is $0 to $2K a year per listing.

Average price
$21.10inside the $15 to $100 sweet spot
Price range
$9.84–$38.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #86 within Occupational & Physical Therapy Aids. It carries 204 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#86in Occupational & Physical Therapy Aids
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
204per listing
Listings tracked
24

04 · Newcomers

4 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
4Amazon's first-year sales bar
Average brand age
44 months

Products

Top Communication Board products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

18

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

28%

  • Brand 128%
  • Brand 215%
  • Brand 39%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Communication Board search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Search terms

Top Communication Board search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • communication board57K/yr
  • communication board for adults14K/yr
  • communication boards10K/yr
  • non verbal communication board4K/yr

Reviews and returns

What reviews say buyers love and hate about Communication Board

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Ease Of Use”
15%of negative reviews mention “Touch/Button Controls”
2.1%of orders come back
“buttons are hard to press”
A buyer, on “Touch/Button Controls”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Communication Board questions

Answered from the same tracked data.