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Commercial Paper Towels Rolls

Maybe

An estimated 0.2% of orders come back. But demand is soft, at +4.5% this quarter, so Commercial Paper Towels Rolls is a Maybe.

Flapen Score
63
63 / 100
Top 6% of 14,768 Health & Household niches · +14 vs the category median of 49
Market size
$236K/yr54K searches / yr
90-day growth
+4.5%search demand this quarter
Competition
40%top-5 click share · 11 brands · 203 sellers

Flapen Score

Commercial Paper Towels Rolls against its category

The dotted line is the Health & Household average. Past it, Commercial Paper Towels Rolls is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Commercial Paper Towels Rolls market on Amazon at a glance

Shoppers on Amazon United States searched for Commercial Paper Towels Rolls 54K times last year and spent an estimated $236K. The top 5 brands take 69% of clicks. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 10.4% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $236K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
+4.5%
Conversion, latest week
10.4%
Market size, estimated
$236Ka year
Peak month
October1.6× the quietest month
Top search term
hardwound paper towels12K searches a year

02 · Price

A sale here is worth $42.50.

Listings sell for $42.50 on average, from $6.89 to $106.18. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $42.50 that is $4K to $11K a year per listing.

Average price
$42.50inside the $15 to $100 sweet spot
Price range
$6.89–$106.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$4K–$11K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #110 within Paper Towels. It carries 3,080 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
92%
Out of stock, average day
0.0%
Average rank
#110in Paper Towels
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
3,080per listing
Listings tracked
36

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
87 months

Products

Top Commercial Paper Towels Rolls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

11 falling

Sellers

203

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

40%

Top 20: 87%

Open market

20%

  • Brand 116%
  • Brand 216%
  • Brand 314%
  • Brand 412%
  • Brand 511%
  • Brand 611%

Demand

Commercial Paper Towels Rolls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Commercial Paper Towels Rolls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hardwound paper towels12K/yr
  • hard roll paper towels8K/yr
  • hand towel roll6K/yr
  • 8 inch paper towel roll for dispenser5K/yr
  • commercial paper towel rolls4K/yr
  • hard wound paper towel rolls3K/yr
  • 8 inch paper towel rolls3K/yr
  • rollos de papel para manos4K/yr
  • industrial paper towels rolls3K/yr
  • 8 paper towel rolls for dispenser2K/yr

Reviews and returns

What reviews say buyers love and hate about Commercial Paper Towels Rolls

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Value For Money”
27%of negative reviews mention “Thickness”
0.2%of orders come back
“Not as thick”
A buyer, on “Thickness”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Commercial Paper Towels Rolls questions

Answered from the same tracked data.