Comfort Covers for Braces
FailPrices span $8.32–$14.89, mostly outside the sweet spot, so Comfort Covers for Braces is a Fail.
- Flapen Score
- 39 / 100Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 4939
- Market size
- $114K/yr152K searches / yr
- 90-day growth
- -12.9%search demand this quarter
- Competition
- 94%top-5 click share · 6 brands · 6 sellers
Flapen Score
Comfort Covers for Braces against its category
The dotted line is the Health & Household average. Past it, Comfort Covers for Braces is stronger. Inside it, weaker.
Market
The Comfort Covers for Braces market on Amazon at a glance
Shoppers on Amazon United States searched for Comfort Covers for Braces 152K times last year and spent an estimated $114K. The top 5 brands take 98% of clicks. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 6.8% of those searches ended in a purchase.
Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.
- Searches, last 12 months
- 152K
- Growth, 90 days vs prior 90
- -12.9%
- Conversion, latest week
- 6.8%
- Market size, estimated
- $114Ka year
- Peak month
- March1.3× the quietest month
- Top search term
- comfort covers for braces27K searches a year
02 · Price
A sale here is worth $11.04.
Listings sell for $11.04 on average, from $8.32 to $14.89. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $11.04 that is $11K to $14K a year per listing.
- Average price
- $11.04under the $15 to $100 sweet spot
- Price range
- $8.32–$14.89
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $11K–$14K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #213 within Orthodontic Supplies. It carries 1,686 reviews at 3.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 6.0%
- Average rank
- #213in Orthodontic Supplies
- Average rating
- 3.53 starsAmazon United States average 4.42 stars
- Average reviews
- 1,686per listing
- Listings tracked
- 7
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Comfort Covers for Braces products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
6
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- Brand 145%
- Brand 219%
- Brand 315%
- Brand 415%
- Brand 54%
- Brand 62%
Demand
Comfort Covers for Braces search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Comfort Covers for Braces search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- comfort covers for braces27K/yr
- braces cover25K/yr
- braces cover lip protector11K/yr
- lip protector for braces13K/yr
- braces lip protector8K/yr
- braces guard9K/yr
- braces protector8K/yr
- braces cheek protector6K/yr
- braces covers6K/yr
- lip bumper for braces5K/yr
Reviews and returns
What reviews say buyers love and hate about Comfort Covers for Braces
We read the reviews and the return reasons for every product selling here.
“It keeps popping off”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Comfort Covers for Braces questions
Answered from the same tracked data.









