Colorful Plates

Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.

Searches, last 12 months

204K

Growth, 90 days vs prior 90

+16.9%

Conversion, latest week

2.5%

Market size, estimated

$104Ka year

Peak month

August2.0× the quietest month

Top search term

colorful paper plates37K searches a year

Listings sell for $20.69 on average, from $6.83 to $54.89. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $20.69 that is $0 to $2K a year per listing.

Average price

$20.69inside the $15 to $100 sweet spot

Price range

$6.83–$54.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.5%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #997 within Disposable Plates, Bowls & Cutlery. It carries 518 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#997in Disposable Plates, Bowls & Cutlery

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

518per listing

Listings tracked

53

16 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

4Amazon's first-year sales bar

Average brand age

31 months