Colorful Paper Plates

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

115K

Growth, 90 days vs prior 90

+20.4%

Conversion, latest week

3.2%

Market size, estimated

$61Ka year

Peak month

May3.4× the quietest month

Top search term

colorful paper plates37K searches a year

Listings sell for $16.34 on average, from $6.83 to $35.05. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $16.34 that is $0 to $2K a year per listing.

Average price

$16.34inside the $15 to $100 sweet spot

Price range

$6.83–$35.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.2%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #1,246 within Disposable Plates, Bowls & Cutlery. It carries 180 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

7.3%

Average rank

#1,246in Disposable Plates, Bowls & Cutlery

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

180per listing

Listings tracked

41

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months