Colorful Paper Plates
MaybeThe average product has only 180 reviews. But shoppers spend an estimated $61K a year here, so Colorful Paper Plates is a Maybe.
- Flapen Score
- 60 / 100Top 11% of 14,768 Health & Household niches · +11 vs the category median of 4960
- Market size
- $61K/yr115K searches / yr
- 90-day growth
- +20.4%search demand this quarter
- Competition
- 38%top-5 click share · 32 brands · 45 sellers
Flapen Score
Colorful Paper Plates against its category
The dotted line is the Health & Household average. Past it, Colorful Paper Plates is stronger. Inside it, weaker.
Market
The Colorful Paper Plates market on Amazon at a glance
Shoppers on Amazon United States searched for Colorful Paper Plates 115K times last year and spent an estimated $61K. The top 5 brands take 45% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +20.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.
- Searches, last 12 months
- 115K
- Growth, 90 days vs prior 90
- +20.4%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $61Ka year
- Peak month
- May3.4× the quietest month
- Top search term
- colorful paper plates37K searches a year
02 · Price
A sale here is worth $16.34.
Listings sell for $16.34 on average, from $6.83 to $35.05. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $16.34 that is $0 to $2K a year per listing.
- Average price
- $16.34inside the $15 to $100 sweet spot
- Price range
- $6.83–$35.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #1,246 within Disposable Plates, Bowls & Cutlery. It carries 180 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 7.3%
- Average rank
- #1,246in Disposable Plates, Bowls & Cutlery
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 180per listing
- Listings tracked
- 41
04 · Newcomers
2 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Colorful Paper Plates products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
32 rising
Sellers
45
Top-5 brand share
45%
Top 20: 86%
Top-5 click share
38%
Top 20: 77%
Open market
50%
- Brand 119%
- Brand 210%
- Brand 36%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Colorful Paper Plates search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 3.4×
Search terms
Top Colorful Paper Plates search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- colorful paper plates37K/yr
- colored paper plates26K/yr
- colorful party plates15K/yr
- colorful plates for party8K/yr
- colorful disposable plates7K/yr
- paper plates colorful5K/yr
- color paper plates6K/yr
- solid color paper plates4K/yr
- colored paper plates 10 inch6K/yr
Reviews and returns
What reviews say buyers love and hate about Colorful Paper Plates
We read the reviews and the return reasons for every product selling here.
“The plated themselves are a little thin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
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FAQ
Common Colorful Paper Plates questions
Answered from the same tracked data.