Colored Rice

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

57K

Growth, 90 days vs prior 90

-21.7%

Conversion, latest week

3.7%

Market size, estimated

$50Ka year

Peak month

August1.7× the quietest month

Top search term

colored rice19K searches a year

Listings sell for $23.87 on average, from $11.96 to $48.48. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $23.87 that is $2K to $6K a year per listing.

Average price

$23.87inside the $15 to $100 sweet spot

Price range

$11.96–$48.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

1.1%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #829 within Occupational & Physical Therapy Aids. It carries 408 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

94%

Out of stock, average day

0.7%

Average rank

#829in Occupational & Physical Therapy Aids

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

408per listing

Listings tracked

17

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months