Coloplast Ostomy Supplies
FailThe top 5 brands take 100% of clicks, so Coloplast Ostomy Supplies is a Fail.
- Flapen Score
- 46 / 100Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 4946
- Market size
- $49K/yr20K searches / yr
- 90-day growth
- -31.5%search demand this quarter
- Competition
- 52%top-5 click share · 5 brands · 46 sellers
Flapen Score
Coloplast Ostomy Supplies against its category
The dotted line is the Health & Household average. Past it, Coloplast Ostomy Supplies is stronger. Inside it, weaker.
Market
The Coloplast Ostomy Supplies market on Amazon at a glance
Shoppers on Amazon United States searched for Coloplast Ostomy Supplies 20K times last year and spent an estimated $49K. All 5 brands take every click. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -31.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.
- Searches, last 12 months
- 20K
- Growth, 90 days vs prior 90
- -31.5%
- Conversion, latest week
- 4.9%
- Market size, estimated
- $49Ka year
- Peak month
- January1.5× the quietest month
- Top search term
- sensura mio ostomy bags14K searches a year
02 · Price
A sale here is worth $51.50.
Listings sell for $51.50 on average, from $28.00 to $89.06. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $51.50 that is $0 to $5K a year per listing.
- Average price
- $51.50inside the $15 to $100 sweet spot
- Price range
- $28.00–$89.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #153 within Incontinence & Ostomy. It carries 190 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 63%
- Out of stock, average day
- 0.0%
- Average rank
- #153in Incontinence & Ostomy
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 190per listing
- Listings tracked
- 24
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Coloplast Ostomy Supplies products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SenSura Mio 1-Piece EasiClose Wide Drainable Pouch Standard Wear Flat w/Full-Circle Filter Maxi 7.1 x 5.5 x 2 Inch 10471 (Box of 10)
- Price
- $44.06
- Rating
- 4.5/5
- Reviews
- 262
- Age
- 10y ago

SenSura Mio Convex Ostomy Pouch Drainable 3/8 to 2 Stoma 11 Inch Length Maxi 1pc System Transparent Gray 16716 10 Ct
- Price
- $75.52
- Rating
- 4.4/5
- Reviews
- 104
- Age
- 7y ago

Mio 1-Piece Wide Outlet Drainable Pouch Maxi with Inspection Window Cut-to-Fit 3/8 - 2-1/8 Transparent
- Price
- $41.14
- Rating
- 4.3/5
- Reviews
- 162
- Age
- 6y ago

Mio 1-Piece EasiClose Wide Outlet Deep Convex Cut-to-fit Maxi
- Price
- $84.63
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 10y ago

COLOPLAST SenSura Mio Soft Convex One-Piece Drainable Pouch (16715) EasiClose Wide Outlet Transparent Stomas Up to 1 5/16 (33mm) with Filter (Box of 10)
- Price
- $60.21
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 7y ago
Trending
estimated 90-day click momentum
SIIL Ostomy Bag Covers for Women - Adbominal Support Wrap for Womens Large MIA BLACK | Made In SPAIN
- Price
- $51.35
- Rating
- 3.9/5
- Reviews
- 206
- Age
- 4y ago

SenSura Mio Convex Ostomy Pouch Drainable 3/8 to 2 Stoma 11 Inch Length Maxi 1pc System Transparent 18321 10 Ct
- Price
- $89.06
- Rating
- 3.8/5
- Reviews
- 13
- Age
- 7y ago

Mio 1-Piece EasiClose Wide Outlet Deep Convex Cut-to-fit Maxi
- Price
- $84.63
- Rating
- 4.2/5
- Reviews
- 78
- Age
- 10y ago

SenSura Mio Convex Trim to Fit Ostomy Barrier Elastic Adhesive 50 mm Flange 5 per Box 16483
- Price
- $39.24
- Rating
- 4.4/5
- Reviews
- 73
- Age
- 6y ago

COLOPLAST SenSura Mio Soft Convex One-Piece Drainable Pouch (16715) EasiClose Wide Outlet Transparent Stomas Up to 1 5/16 (33mm) with Filter (Box of 10)
- Price
- $60.21
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 7y ago
Newest
by launch date
20 PCS Colostomy Bags Rainlotus One Piece Ostomy Bag Ostomy Drainable Pouch for Ileostomy Stoma Care Cut to Fit.
- Price
- $29.74
- Rating
- 4.3/5
- Reviews
- 657
- Age
- 4y ago

SIIL Ostomy Bag Covers for Women - Adbominal Support Wrap for Womens Large MIA BLACK | Made In SPAIN
- Price
- $51.35
- Rating
- 3.9/5
- Reviews
- 206
- Age
- 4y ago

SenSura Mio Convex Filtered Ostomy Pouch One-Piece System 11 Inch Length Maxi 3/8 to 1-11/16 Inch Stoma Drainable Deep Convex Trim to Fit 16767 - Box of 10
- Price
- $68.38
- Rating
- 4.2/5
- Reviews
- 138
- Age
- 6y ago

SenSura Mio Convex Trim to Fit Ostomy Barrier Elastic Adhesive 50 mm Flange 5 per Box 16483
- Price
- $39.24
- Rating
- 4.4/5
- Reviews
- 73
- Age
- 6y ago

SenSura Mio Drainable Maxi Length 2pc System Ostomy Pouch 11473 10 Ct
- Price
- $32.36
- Rating
- 4.4/5
- Reviews
- 41
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
46
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
52%
Top 20: 95%
Open market
0%
- Coloplast88%
- SenSura Mio5%
- KONWEDA3%
- Rainlotus2%
- SIIL2%
Demand
Coloplast Ostomy Supplies search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Coloplast Ostomy Supplies
We read the reviews and the return reasons for every product selling here.
“Horrible adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coloplast Ostomy Supplies questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









