Colonoscopy
FailThe top 5 brands take 93% of clicks, so Colonoscopy is a Fail.
- Flapen Score
- 47 / 100Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 4947
- Market size
- $155K/yr45K searches / yr
- 90-day growth
- -7.0%search demand this quarter
- Competition
- 65%top-5 click share · 10 brands · 639 sellers
Flapen Score
Colonoscopy against its category
The dotted line is the Health & Household average. Past it, Colonoscopy is stronger. Inside it, weaker.
Market
The Colonoscopy market on Amazon at a glance
Shoppers on Amazon United States searched for Colonoscopy 45K times last year and spent an estimated $155K. The top 5 brands take 93% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 15.3% of those searches ended in a purchase.
Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $155K a year.
- Searches, last 12 months
- 45K
- Growth, 90 days vs prior 90
- -7.0%
- Conversion, latest week
- 15.3%
- Market size, estimated
- $155Ka year
- Top search term
- preparation h totables13K searches a year
02 · Price
A sale here is worth $22.66.
Listings sell for $22.66 on average, from $4.83 to $68.38. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $22.66 that is $6K to $11K a year per listing.
- Average price
- $22.66inside the $15 to $100 sweet spot
- Price range
- $4.83–$68.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$11K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
48% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #5,539 within Hemorrhoid Care. It carries 6,682 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 71%
- Out of stock, average day
- 2.8%
- Average rank
- #5,539in Hemorrhoid Care
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 6,682per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Colonoscopy products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Preparation H Totables Medicated Hemorrhoidal Flushable Wipes with Witch Hazel Maximum Strength Formula Gentle Everyday Cleansing with Aloe Individually Wrapped 10 ct (Pack of 6)
- Price
- $35.91
- Rating
- 4.7/5
- Reviews
- 323
- Age
- 14y ago

Preparation H Totables Hemorrhoid Flushable Wipes with Witch Hazel for Skin Irritation Relief - 10 Count
- Price
- $4.83
- Rating
- 4.8/5
- Reviews
- 2,026
- Age
- 8y ago

Preparation H Hemorrhoid Flushable Wipes with Witch Hazel for Skin Irritation Relief - 48 Count
- Price
- $5.98
- Rating
- 4.7/5
- Reviews
- 9,492
- Age
- 12y ago

Preparation H Prep H Totable Wipe 10 Count
- Price
- $8.93
- Rating
- 4.7/5
- Reviews
- 447
- Age
- 8y ago

Preparation H Hemorrhoid Flushable Wipes with Witch Hazel for Skin Irritation Relief - 48 Count (Pack of 4)
- Price
- $22.27
- Rating
- 4.6/5
- Reviews
- 18,677
- Age
- 8y ago
Trending
estimated 90-day click momentum
disposablegowns Disposable Urology and Colonoscopy Exam Shorts S/L 50 Count Blue SMS Open-Access Flap Design Elastic Waist Fluid-Resistant Latex-Free Made in USA DG (R)
- Price
- $68.38
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 11y ago

Hemorrhoid Wipes with 5% Lidocaine | Hemorrhoid Treatment for Pain Itching Burning & Swelling | Fast-Acting Numbing Comfort | Flushable Wipes Individually Wrapped Glycerin Protectant | 25 Count
- Price
- $20.75
- Rating
- 3.8/5
- Reviews
- 42
- Age
- 8mo ago

Preparation H Prep H Totable Wipe 10 Count
- Price
- $8.93
- Rating
- 4.7/5
- Reviews
- 447
- Age
- 8y ago

Preparation H Totables Irritation Relief Wipes 10 Each (Pack of 4)
- Price
- $26.05
- Rating
- 4.8/5
- Reviews
- 118
- Age
- 10y ago

JIEKENMO Poop Brown Emoticon Kawaii Colonoscopy Silly Funny Casual Unisex Novelty Fun Crew Socks Fashion Comfortable Men And Women Crazy Dress Socks
- Price
- $12.92
- Rating
- 4.2/5
- Reviews
- 79
- Age
- 2y ago
Newest
by launch date
Hemorrhoid Wipes with 5% Lidocaine | Hemorrhoid Treatment for Pain Itching Burning & Swelling | Fast-Acting Numbing Comfort | Flushable Wipes Individually Wrapped Glycerin Protectant | 25 Count
- Price
- $20.75
- Rating
- 3.8/5
- Reviews
- 42
- Age
- 8mo ago

DeaHea Disposable Colonoscopy Exam Shorts Unisex Colon Exam Wear Pants with Hole Non Woven Coffee Enema Shorts for Clinics Hospitals Enema Bag Kit Colon Detox Cleanse Enemas Colon Test
- Price
- $8.20
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

JIEKENMO Poop Brown Emoticon Kawaii Colonoscopy Silly Funny Casual Unisex Novelty Fun Crew Socks Fashion Comfortable Men And Women Crazy Dress Socks
- Price
- $12.92
- Rating
- 4.2/5
- Reviews
- 79
- Age
- 2y ago

Stall Mates Witch Hazel: Flushable Wipes Individually Wrapped Travel Friendly Soothing Witch Hazel Unscented with Cucumber Aloe and Chamomile (30 on-the-go singles)
- Price
- $14.97
- Rating
- 4.7/5
- Reviews
- 12,873
- Age
- 3y ago

Preparation H Totables Hemorrhoid Flushable Wipes with Witch Hazel for Skin Irritation Relief - 50 Count
- Price
- $42.98
- Rating
- 4.8/5
- Reviews
- 4,530
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
639
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
65%
Top 20: 100%
Open market
5%
- Preparation H81%
- TUCKS3%
- disposablegowns3%
- FreshExit3%
- Stall Mates2%
- Terramed Just Think Comfort2%
- Open — no brand owns it (4 brands, 5%)
Search terms
Top Colonoscopy search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- preparation h totables13K/yr
- colonoscopy14K/yr
- preparation h wipes to go6K/yr
- colonoscopy prep supplies5K/yr
- preparation h totables wipes3K/yr
- preparation h wipes totables2K/yr
Reviews and returns
What reviews say buyers love and hate about Colonoscopy
We read the reviews and the return reasons for every product selling here.
“Too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Colonoscopy questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









