colloidal gold
Worth a lookShows low returns (0.0%), but soft demand (+1.1% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible$41.49avg listing price — sweet spot $15–$100
Price range
Great$13.71–$110.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good907.37avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay$216K$216K/yr · 125K searches
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Okay+1.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, colloidal gold is a $216K/yr Amazon United States market (125K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Mar–Nov. Verdict: Worth a look — 54/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
colloidal gold market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $166K–$207K
- units × avg price
- Conversion rate
- 4.2%
- Avg BSR
- #169
- Page quality
- 0%
- Prime
- 84%
- Sponsored
- 89%
- Out of stock
- 0.4%
- Avg brand age
- 82 months
- Avg seller age
- 149 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
18
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
16%
- NutriNoche27%
- I Am Joy co.26%
- Nutraville10%
- FIREWATERSTAR HEALTH SUPPLEMENTS8%
- Purest Colloids8%
- provspro5%
- Open — no brand owns it (8 brands, 16%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +1.1% search growth over the last 90 days.Peak months: Jan, Mar, Nov · busiest ÷ quietest = 2.1×
Top colloidal gold search terms
- colloidal gold91K/yr
- colloidal gold liquid organic15K/yr
- colloidal gold liquid5K/yr
- gold supplement5K/yr
- gold water3K/yr
- collodial gold2K/yr
- oro coloidal3K/yr
Top colloidal gold products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Colloidal Gold Liquid Organic Supplement by Nutrinoche - 100% Pure Nano Gold Mineral - Supports Mental Clarity Focus & Relaxation - 8 oz Bottle - Vegan Gluten-Free - Crystalline - 30 ppm
NutriNoche$26.614.4★546 rev
I Am Joy co. Liquid Colloidal Gold 24k 99.99% Pure 100ppm Ruby Red Water Based All Natural Electrolysis 4oz Glass Bottle
I Am Joy co.$29.684.3★968 rev
Pharaohs Nectar XT | 24K Monoatomic Gold Ormus Liquid | Third Eye Awakening + Vivid Dreaming | Clean Energy + Mental Clarity | Spiritual Supplement | 60mL
Nutraville$29.264.1★186 rev
FWS Colloidal Gold Liquid Drops Ascension Meditation Spiritual Aid Brain Boost Enhance Awareness Clarity Dreams Intuition Made from 99.99% Pure Swiss Gold 100 ppm Ruby Red Real 24K
FIREWATERSTAR HEALTH SUPPLEMENTS$24.184.2★1,251 rev
MesoGold 20 ppm Colloidal Gold 250 mL/8.45 Oz
Purest Colloids$31.934.4★661 rev
Newest
by launch date
Colloidal Gold 100ppm Drop 3.4 oz 99% Pure 24K Nano Gold Particles Premium Colloidal Gold for Clarity Focus Balance Daily Wellness Routine Smooth Liquid Formula Easy to Use High Purity Gold
provspro$24.362 rev
Colloidal Gold 180 PPM - 500ml - Ultra Strength Gold Supplement
Vital Gold$110.150 rev
Colloidal Gold 3.4 oz Liquid 24K Pure Gold Nano Particles Easy to Use 100ppm Colloidal Gold Support Focus for Consistent Daily Energy
BiKontrun$13.711 rev
Colloidal Gold 100ppm - 99.99% Pure 24K Gold - Nano-Gold Particles - Natural Electrolyte - Boosts Immune Function Enhances Focus and Clarity - 4 oz
provspro$30.3615 rev
Pharaohs Nectar XT | 24K Monoatomic Gold Ormus Liquid | Third Eye Awakening + Vivid Dreaming | Clean Energy + Mental Clarity | Spiritual Supplement | 60mL
Nutraville$29.26186 rev
Trending
90-day click momentumColloidal Gold 100ppm Drop 3.4 oz 99% Pure 24K Nano Gold Particles Premium Colloidal Gold for Clarity Focus Balance Daily Wellness Routine Smooth Liquid Formula Easy to Use High Purity Gold
provspro$24.365.0★
Colloidal Gold 3.4 oz Liquid 24K Pure Gold Nano Particles Easy to Use 100ppm Colloidal Gold Support Focus for Consistent Daily Energy
BiKontrun$13.711.0★
Colloidal Gold 180 PPM - 500ml - Ultra Strength Gold Supplement
Vital Gold$110.150.0★
True Colloidal Gold 50 ppm - 99.99+% Purity - 250 mL (8.45 Fl Oz) in Clear Glass Bottle - Made in USA
Sirius Metals$30.605.0★
Pharaohs Nectar XT | 24K Monoatomic Gold Ormus Liquid | Third Eye Awakening + Vivid Dreaming | Clean Energy + Mental Clarity | Spiritual Supplement | 60mL
Nutraville$29.264.1★
What buyers say about colloidal gold
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Works well”
“Mental Clarity”
“Strong taste”
“As advertised”
“Perfect for my flu symptoms”
“a nice sized bottle for the money”
“Very strong”
“Not a hard thing to get right”
“Liquid gold, amazing for the brain”
What buyers complain about
“Strange taste”
“Doesn't wk”
“If it smells funny discarded it and discontinue it”
“I can't speak to the fact of whether or not it has the number of doses as claimed on the label”
“Waste of money”
“The product came on time that leaks horribly”
“Not good quality”
“I cant say that it affected me in any obvious way”
“Bizarre black substance accumulating”
“Its just water never again”
Common questions
- Is colloidal gold profitable to sell on Amazon United States?
- The niche generates $216K/yr across 19 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +1.1%. Flapen's verdict: Worth a look (54/100).
- How competitive is the colloidal gold niche?
- 14 brands and 18 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in colloidal gold?
- Top complaints mined from reviews: Taste-Overall, Functionality-Overall, Smell. The return rate is 0.0%.
- When does demand for colloidal gold peak?
- Demand peaks in Jan–Mar–Nov; the busiest month runs 2.1× the quietest.
- What does it cost to enter the colloidal gold niche?
- Listings span $13.71–$110.15; the average listing price is $41.49 (sweet spot $15–$100). The average incumbent carries 907 reviews — the moat a new listing must climb.