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Colloidal Gold

Maybe

An estimated 0.0% of orders come back. But demand is soft, at +1.1% this quarter, so Colloidal Gold is a Maybe.

Flapen Score
54
54 / 100
Top 28% of 14,768 Health & Household niches · +5 vs the category median of 49
Market size
$216K/yr125K searches / yr
90-day growth
+1.1%search demand this quarter
Competition
69%top-5 click share · 14 brands · 18 sellers

Flapen Score

Colloidal Gold against its category

The dotted line is the Health & Household average. Past it, Colloidal Gold is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Colloidal Gold market on Amazon at a glance

Shoppers on Amazon United States searched for Colloidal Gold 125K times last year and spent an estimated $216K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Mar–Nov. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $216K a year.

Searches, last 12 months
125K
Growth, 90 days vs prior 90
+1.1%
Conversion, latest week
4.2%
Market size, estimated
$216Ka year
Peak month
November2.1× the quietest month
Top search term
colloidal gold91K searches a year

02 · Price

A sale here is worth $41.49.

Listings sell for $41.49 on average, from $13.71 to $110.15. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $41.49 that is $4K to $10K a year per listing.

Average price
$41.49inside the $15 to $100 sweet spot
Price range
$13.71–$110.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$4K–$10K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #169 within Antioxidants. It carries 907 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
84%
Out of stock, average day
0.4%
Average rank
#169in Antioxidants
Average rating
4.22 starsAmazon United States average 4.42 stars
Average reviews
907per listing
Listings tracked
19

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
82 months

Products

Top Colloidal Gold products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

18

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

16%

  • Brand 127%
  • Brand 226%
  • Brand 310%
  • Brand 48%
  • Brand 58%
  • Brand 65%
  • Open — no brand owns it (8 brands, 16%)

Demand

Colloidal Gold search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Mar, Nov · busiest ÷ quietest = 2.1×

Search terms

Top Colloidal Gold search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • colloidal gold91K/yr
  • colloidal gold liquid organic15K/yr
  • colloidal gold liquid5K/yr
  • gold supplement5K/yr
  • gold water3K/yr
  • collodial gold2K/yr
  • oro coloidal3K/yr

Reviews and returns

What reviews say buyers love and hate about Colloidal Gold

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Strange taste”
A buyer, on “Taste-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Colloidal Gold questions

Answered from the same tracked data.