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College Gift Card Book

Maybe

Search demand grew +142.8% this quarter. But shoppers spend an estimated $123K a year here, so College Gift Card Book is a Maybe.

Filters Trending
Flapen Score
62
62 / 100
Top 8% of 14,768 Health & Household niches · +13 vs the category median of 49
Market size
$123K/yr404K searches / yr
90-day growth
+142.8%search demand this quarter
Competition
51%top-5 click share · 18 brands · 20 sellers

Flapen Score

College Gift Card Book against its category

The dotted line is the Health & Household average. Past it, College Gift Card Book is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The College Gift Card Book market on Amazon at a glance

Shoppers on Amazon United States searched for College Gift Card Book 404K times last year and spent an estimated $123K. The top 5 brands take 67% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 2.5% of those searches ended in a purchase.

Shoppers searched for this 404K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +142.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.

Searches, last 12 months
404K
Growth, 90 days vs prior 90
+142.8%
Conversion, latest week
2.5%
Market size, estimated
$123Ka year
Peak month
April54.9× the quietest month
Top search term
college survival gift card book165K searches a year

02 · Price

A sale here is worth $12.34.

Listings sell for $12.34 on average, from $7.88 to $19.44. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $12.34 that is $6K to $9K a year per listing.

Average price
$12.34under the $15 to $100 sweet spot
Price range
$7.88–$19.44
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #477 within Gift Card Holders. It carries 96 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
96%
Out of stock, average day
3.4%
Average rank
#477in Gift Card Holders
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
96per listing
Listings tracked
28

04 · Newcomers

2 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
2Amazon's first-year sales bar
Average brand age
19 months

Products

Top College Gift Card Book products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 rising

Sellers

20

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

51%

Top 20: 90%

Open market

28%

  • Brand 143%
  • Brand 210%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

College Gift Card Book search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Black Friday '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Apr, May · busiest ÷ quietest = 54.9×

Search terms

Top College Gift Card Book search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • college survival gift card book165K/yr
  • graduation gift card book46K/yr
  • graduation gift card book 202641K/yr
  • college survival kit gift card book26K/yr
  • college gift card book32K/yr
  • gift card book for college student27K/yr
  • graduation book for gift cards7K/yr
  • college survival book7K/yr
  • grad gift card book6K/yr
  • graduation survival gift card book5K/yr

Reviews and returns

What reviews say buyers love and hate about College Gift Card Book

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Gifting Purpose”
25%of negative reviews mention “Quality-Overall”
0.8%of orders come back
“Lower quality”
A buyer, on “Quality-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common College Gift Card Book questions

Answered from the same tracked data.