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Collagen Type 2

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -11.6% this quarter, so Collagen Type 2 is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$957K/yr447K searches / yr
90-day growth
-11.6%search demand this quarter
Competition
59%top-5 click share · 11 brands · 43 sellers

Flapen Score

Collagen Type 2 against its category

The dotted line is the Health & Household average. Past it, Collagen Type 2 is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Collagen Type 2 market on Amazon at a glance

Shoppers on Amazon United States searched for Collagen Type 2 447K times last year and spent an estimated $957K. The top 5 brands take 87% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 8.3% of those searches ended in a purchase.

Shoppers searched for this 447K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $957K a year.

Searches, last 12 months
447K
Growth, 90 days vs prior 90
-11.6%
Conversion, latest week
8.3%
Market size, estimated
$957Ka year
Peak month
March1.6× the quietest month
Top search term
uc ii43K searches a year

02 · Price

A sale here is worth $25.94.

Listings sell for $25.94 on average, from $14.42 to $41.25. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $25.94 that is $32K to $39K a year per listing.

Average price
$25.94inside the $15 to $100 sweet spot
Price range
$14.42–$41.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,250–1,500
Revenue per listing a year
$32K–$39K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #368 within Collagen. It carries 14,743 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#368in Collagen
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
14,743per listing
Listings tracked
20

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
64 months

Products

Top Collagen Type 2 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

43

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

9%

  • Brand 162%
  • Brand 29%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 9%)

Demand

Collagen Type 2 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Collagen Type 2 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • uc ii43K/yr
  • collagen type 254K/yr
  • type 2 collagen55K/yr
  • uc ii collagen33K/yr
  • now collagen21K/yr
  • uc-ii16K/yr
  • undenatured type ii collagen11K/yr
  • type ii collagen17K/yr
  • type 2 collagen powder16K/yr
  • uc-ii collagen13K/yr

Reviews and returns

What reviews say buyers love and hate about Collagen Type 2

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Taste weird”
A buyer, on “Taste-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Collagen Type 2 questions

Answered from the same tracked data.