Colgate 360 Toothbrush Medium

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -93.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

36K

Growth, 90 days vs prior 90

-93.1%

Conversion, latest week

1.8%

Market size, estimated

$46Ka year

Peak month

December3.8× the quietest month

Top search term

adhd toothbrush adult3K searches a year

Listings sell for $68.48 on average, from $29.06 to $276.07. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $68.48 that is $0 to $7K a year per listing.

Average price

$68.48inside the $15 to $100 sweet spot

Price range

$29.06–$276.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

4.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.4% of listings are out of stock. The average listing ranks #38 within Toothbrushes & Accessories. It carries 1,323 reviews at 3.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

22.4%

Average rank

#38in Toothbrushes & Accessories

Average rating

3.56 starsAmazon United States average 4.42 stars

Average reviews

1,323per listing

Listings tracked

10

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

39 months