Cold Sore Lip Balm

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $468K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

-7.0%

Conversion, latest week

19.9%

Market size, estimated

$468Ka year

Top search term

herpecin l lip balm spf 3035K searches a year

Listings sell for $13.56 on average, from $5.96 to $28.15. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $13.56 that is $41K to $54K a year per listing.

Average price

$13.56under the $15 to $100 sweet spot

Price range

$5.96–$28.15

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

3,000–4,000

Revenue per listing a year

$41K–$54K

Returns

0.1%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #285 within Cold Sore & Fever Blister Treatments. It carries 3,377 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#285in Cold Sore & Fever Blister Treatments

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

3,377per listing

Listings tracked

9

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

72 months