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Cold Compress Instant Ice Pack

Maybe

An estimated 1.1% of orders come back. But the average product has 12,186 reviews to catch up to, so Cold Compress Instant Ice Pack is a Maybe.

Flapen Score
64
64 / 100
Top 5% of 14,768 Health & Household niches · +15 vs the category median of 49
Market size
$150K/yr179K searches / yr
90-day growth
+64.6%search demand this quarter
Competition
35%top-5 click share · 35 brands · 56 sellers

Flapen Score

Cold Compress Instant Ice Pack against its category

The dotted line is the Health & Household average. Past it, Cold Compress Instant Ice Pack is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cold Compress Instant Ice Pack market on Amazon at a glance

Shoppers on Amazon United States searched for Cold Compress Instant Ice Pack 179K times last year and spent an estimated $150K. The top 5 brands take 52% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved +64.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $150K a year.

Searches, last 12 months
179K
Growth, 90 days vs prior 90
+64.6%
Conversion, latest week
6.8%
Market size, estimated
$150Ka year
Peak month
June4.0× the quietest month
Top search term
small ice pack40K searches a year

02 · Price

A sale here is worth $12.38.

Listings sell for $12.38 on average, from $4.99 to $33.10. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $12.38 that is $1K to $3K a year per listing.

Average price
$12.38under the $15 to $100 sweet spot
Price range
$4.99–$33.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #75 within Hot & Cold Therapies. It carries 12,186 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.1%
Average rank
#75in Hot & Cold Therapies
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
12,186per listing
Listings tracked
48

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
50 months

Products

Top Cold Compress Instant Ice Pack products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.

$0$6K$12K$18K$24K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 rising

Sellers

56

Est. top-5 brand share

52%

Top 20: 86%

Est. top-5 click share

35%

Top 20: 71%

Open market

44%

  • Fit & Fresh19%
  • General Medi17%
  • AllSett Health8%
  • NEWGO4%
  • Healthy Packers4%
  • Sport Temp4%

Demand

Cold Compress Instant Ice Pack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.0×

Search terms

Top Cold Compress Instant Ice Pack search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • small ice pack40K/yr
  • ice packa28K/yr
  • travel ice packs27K/yr
  • cooling packs13K/yr
  • portable ice pack13K/yr
  • ice oacks13K/yr
  • refreezable ice packs10K/yr
  • travel ice pack10K/yr
  • ice pack small11K/yr
  • no sweat ice pack9K/yr

Reviews and returns

What reviews say buyers love and hate about Cold Compress Instant Ice Pack

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Size-Overall”
13%of negative reviews mention “Size-Overall”
1.1%of orders come back
“Big size”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Cold Compress Instant Ice Pack questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data