Cod Liver Oil
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -25.2% this quarter, so Cod Liver Oil is a Maybe.
- Flapen Score
- 61 / 100Top 9% of 14,768 Health & Household niches · +12 vs the category median of 4961
- Market size
- $4.4M/yr1.7M searches / yr
- 90-day growth
- -25.2%search demand this quarter
- Competition
- 53%top-5 click share · 17 brands · 586 sellers
Flapen Score
Cod Liver Oil against its category
The dotted line is the Health & Household average. Past it, Cod Liver Oil is stronger. Inside it, weaker.
Market
The Cod Liver Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Cod Liver Oil 1.7M times last year and spent an estimated $4.4M. The top 5 brands take 75% of clicks. Demand peaks in Jan. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.4M a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -25.2%
- Conversion, latest week
- 9.3%
- Market size, estimated
- $4.4Ma year
- Peak month
- January2.4× the quietest month
- Top search term
- cod liver oil923K searches a year
02 · Price
A sale here is worth $28.54.
Listings sell for $28.54 on average, from $8.90 to $66.55. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 4,000 to 5,000 of them. At $28.54 that is $114K to $143K a year per listing.
- Average price
- $28.54inside the $15 to $100 sweet spot
- Price range
- $8.90–$66.55
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- $114K–$143K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #328 within Essential Fatty Acids. It carries 3,067 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #328in Essential Fatty Acids
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 3,067per listing
- Listings tracked
- 31
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 91 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 91 months
Products
Top Cod Liver Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Icelandic Wild Caught Cod Liver Oil Softgels - Fish Omega 3 EPA DHA Vitamin D & A 1000mg Per Serving - Burpless Capsules for Heart Joint Brain & Immune Support - 100 Count
- Price
- $17.25
- Rating
- 4.7/5
- Reviews
- 4,088
- Age
- 4y ago

Dr. Berg Omega-3 Cod Liver Fish Oil 60 Softgels Wild-Caught Icelandic Cod Omega 3 EPA & DHA Heart Brain Immune & Eye Support* Lemon Flavor 4X Lab-Tested Non-GMO No Fillers
- Price
- $34.91
- Rating
- 4.8/5
- Reviews
- 1,045
- Age
- 10mo ago

Carlson - Cod Liver Oil 1100 mg Omega-3s Liquid Fish Oil Supplement Wild-Caught Norwegian Arctic Sustainably Sourced Nordic Liquid Lemon 250 ml
- Price
- $30.87
- Rating
- 4.8/5
- Reviews
- 12,043
- Age
- 24y ago

NOW Foods Supplements Cod Liver Oil Extra Strength 1 000 mg with Vitamins A & D-3 EPA DHA 90 Softgels
- Price
- $8.90
- Rating
- 4.7/5
- Reviews
- 6,237
- Age
- 12y ago

Carlson - Cod Liver Oil 1100 mg Omega-3s Plus Vitamins A & D3 Wild Caught Norwegian Arctic Sustainably Sourced Nordic Fish Oil Liquid Lemon 500 mL (16.9 Fl Oz)
- Price
- $49.54
- Rating
- 4.8/5
- Reviews
- 12,043
- Age
- 19y ago
Trending
estimated 90-day click momentum
Carlson - Cod Liver Oil 1100 mg Omega-3s Plus Vitamins A & D3 Wild Caught Norwegian Arctic Sustainably Sourced Nordic Fish Oil Liquid Lemon 500 mL (16.9 Fl Oz)
- Price
- $49.54
- Rating
- 4.8/5
- Reviews
- 12,043
- Age
- 19y ago

Dr. Berg Omega-3 Cod Liver Fish Oil 60 Softgels Wild-Caught Icelandic Cod Omega 3 EPA & DHA Heart Brain Immune & Eye Support* Lemon Flavor 4X Lab-Tested Non-GMO No Fillers
- Price
- $34.91
- Rating
- 4.8/5
- Reviews
- 1,045
- Age
- 10mo ago

Wild Caught Cod Liver Oil 2 000mg Per Serving 240 Softgels Extra Strength EPA DHA Omega 3 with Vitamin D & A Burpless Lemon Flavored Vision Heart Brain & Immune Support
- Price
- $20.55
- Rating
- 4.5/5
- Reviews
- 214
- Age
- 1y ago

Nordic Naturals Arctic-D Cod Liver Oil Lemon - 8 oz - 1060 mg Total Omega-3s + 1000 IU Vitamin D3 - EPA & DHA - Heart Brain Bone Immune & Mood Support - Non-GMO - 48 Servings
- Price
- $27.78
- Rating
- 4.6/5
- Reviews
- 1,383
- Age
- 20y ago

Nordic Naturals Arctic Cod Liver Oil Lemon - 90 Soft Gels - 750 mg Total Omega-3s with EPA & DHA - Heart & Brain Health Healthy Immunity Overall Wellness - Non-GMO - 30 Servings
- Price
- $19.49
- Rating
- 4.7/5
- Reviews
- 2,864
- Age
- 15y ago
Newest
by launch date
Dr. Berg Omega-3 Cod Liver Fish Oil 60 Softgels Wild-Caught Icelandic Cod Omega 3 EPA & DHA Heart Brain Immune & Eye Support* Lemon Flavor 4X Lab-Tested Non-GMO No Fillers
- Price
- $34.91
- Rating
- 4.8/5
- Reviews
- 1,045
- Age
- 10mo ago

Cod Liver Oil Softgels 1000MG | Omega 3 + Vitamin A & D3 | Wild Caught Cod Liver Oil Icelandic Sourced & Molecularly Distilled | EPA DHA Omega 3 Supplement for Bone Eye & Immune Health | 60 Ct
- Price
- $13.50
- Rating
- 4.7/5
- Reviews
- 342
- Age
- 11mo ago

Wild Caught Cod Liver Oil 2 000mg Per Serving 240 Softgels Extra Strength EPA DHA Omega 3 with Vitamin D & A Burpless Lemon Flavored Vision Heart Brain & Immune Support
- Price
- $20.55
- Rating
- 4.5/5
- Reviews
- 214
- Age
- 1y ago

Sports Research Omega-3 Wild Alaskan Cod Liver Oil 1000mg with Vitamins A (1000 IU) & D3 (400 IU) - Burpless Bovine Free Non-GMO & MSC Certified Sustainable - 120 Softgels
- Price
- $23.14
- Rating
- 4.7/5
- Reviews
- 293
- Age
- 1y ago

Cod Liver Oil 2 000mg Per Serving 360 Softgels | Burpless Lemon Flavored Rich in Omega 3 Vitamins A & D3 EPA DHA | Wild Caught Arctic Deep Sea Fish | Heart Brain & Immune Supplement
- Price
- $28.55
- Rating
- 4.6/5
- Reviews
- 841
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 falling
Sellers
586
Est. top-5 brand share
75%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 89%
Open market
20%
- Carlson28%
- Natures Craft15%
- Dr. Berg Nutritionals13%
- NOW Foods12%
- Nordic Naturals8%
- Carlyle4%
Demand
Cod Liver Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 2.4×
Search terms
Top Cod Liver Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cod liver oil923K/yr
- cod liver oil capsules295K/yr
- cod liver oil liquid99K/yr
- carlson cod liver oil53K/yr
- cod liver oil softgels26K/yr
- cod liver oil organic40K/yr
- nordic naturals cod liver oil21K/yr
- dr berg cod liver oil12K/yr
- organic cod liver oil16K/yr
- aceite de bacalao14K/yr
Reviews and returns
What reviews say buyers love and hate about Cod Liver Oil
We read the reviews and the return reasons for every product selling here.
“Its not a very strong taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cod Liver Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









