coconut oil suppositories
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.42avg listing price — sweet spot $15–$100
Price range
Good$9.71–$26.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$216K$216K/yr · 98K searches
Review moat
Okay3,581.45avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-24.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, coconut oil suppositories is a $216K/yr Amazon United States market (98K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May. Verdict: Skip it — 46/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
coconut oil suppositories market data
- Units sold / yr
- 10K–13K
- avg 750–1,000/product
- Revenue / yr
- $204K–$255K
- units × avg price
- Conversion rate
- 10.8%
- Avg BSR
- #91
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 91%
- Out of stock
- 0.0%
- Avg brand age
- 67 months
- Avg seller age
- 158 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 flat
Sellers
9
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- Carlson58%
- Femallay24%
- NewLife Naturals12%
- Seeq Wellness6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -24.6% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 1.8×
Top coconut oil suppositories search terms
- vitamin e suppositories for women26K/yr
- vaginal melts10K/yr
- vitamin e suppositories13K/yr
- key e suppositories for women8K/yr
- coconut oil suppositories10K/yr
- femally suppositories melts6K/yr
- femallay5K/yr
- carlson key e suppositories for women5K/yr
- coconut oil suppositories for women6K/yr
- vitamin e vaginal suppositories4K/yr
Top coconut oil suppositories products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Carlson - Key-E Suppositories 30 IU Vitamin E Suppository Lubricates Dry Areas Treatment for Women and Men Vaginal & Rectal 24 Count
Carlson$15.264.5★3,110 rev
Carlson - Key-E Suppositories 30 IU (20 mg) Vitamin E Suppository Moisturizes & Nourishes for Women and Men 48 Count
Carlson$24.514.5★3,126 rev
Femallay Organic Vitamin E Vaginal Melts Feminine Moisture Comfort & Hydration Strawberry Kiss 1-Pack
Femallay$26.224.3★6,858 rev
NewLife Naturals Vitamin E Vaginal Suppositories 38IU ESoothe - Moisture & Hydration Support - All Natural Estrogen Free Feminine Care - 24 Inserts
NewLife Naturals$14.264.4★1,156 rev
Carlson - Key-E Suppositories 30 IU Vitamin E Suppository Lubricates Dry Areas Treatment for Women and Men Vaginal & Rectal 12 Count
Carlson$9.714.5★3,126 rev
Newest
by launch date
Seeq Wellness Vitamin E Suppositories - Vaginal Dryness and Iritation Relief - Menopause Support - All Natural Feminine Care - 35 IU - 24 Count
Seeq Wellness$11.13225 rev
NewLife Naturals Vitamin E Suppositories for Women 38IU ESoothe - All Natural Moisturizer Support - Feminine Care Hydration and Moisture Support Postpartum Hormonal Changes & More - 48 Inserts USA
NewLife Naturals$22.221,156 rev
NewLife Naturals Vitamin E Vaginal Suppositories 38IU ESoothe - Moisture & Hydration Support - All Natural Estrogen Free Feminine Care - 24 Inserts
NewLife Naturals$14.261,156 rev
Femallay Organic Vaginal Melts Tea Tree & Coconut Oil Natural Feminine Odor Control pH Balance & Dryness Relief 7 Count + Applicator
Femallay$23.0065 rev
Femallay Organic Vitamin E Vaginal Melts Feminine Moisture Comfort & Hydration Strawberry Kiss 1-Pack
Femallay$26.226,858 rev
Trending
90-day click momentumNewLife Naturals Vitamin E Suppositories for Women 38IU ESoothe - All Natural Moisturizer Support - Feminine Care Hydration and Moisture Support Postpartum Hormonal Changes & More - 48 Inserts USA
NewLife Naturals$22.224.4★
Carlson - Key-E Suppositories 30 IU Vitamin E Suppository Lubricates Dry Areas Treatment for Women and Men Vaginal & Rectal 12 Count
Carlson$9.714.5★
Femallay Organic Vitamin E Vaginal Melts Feminine Moisture Comfort & Hydration Sweetly Peach 1-Pack
Femallay$26.034.3★
Femallay Organic Vaginal Melts Tea Tree & Coconut Oil Natural Feminine Odor Control pH Balance & Dryness Relief 7 Count + Applicator
Femallay$23.004.2★
Carlson - Key-E Suppositories 30 IU (20 mg) Vitamin E Suppository Moisturizes & Nourishes for Women and Men 48 Count
Carlson$24.514.5★
What buyers say about coconut oil suppositories
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Works as advertised”
“Great moisturizing benefits”
“Easy to use”
“Effective”
“Creamy”
“Hormone free, lasting relief, no gross or inconvenient discharge- hydrating, does not impact the flora/ph in an away that I can tell”
“They didnt disrupt my PH of cause any irritation”
“A vitamin for comfort”
“Awesome Product works great for lubrication”
What buyers complain about
“Like a lack of hydration that didnt feel extreme”
“Cause irritation and bleeding”
“I couldn't use them”
“These were great until I saw the ingredients which contain hydrogenated oils”
“Price high”
“it burned so badly I couldnt sleep all night”
“Didnt work well for me”
“Very lubricanted”
“For sensitive people”
“Did not see a difference also leaves too much residue”
Top return reasons
Common questions
- Is coconut oil suppositories profitable to sell on Amazon United States?
- The niche generates $216K/yr across 11 tracked products. 90-day search growth is -24.6%. Flapen's verdict: Skip it (46/100).
- How competitive is the coconut oil suppositories niche?
- 4 brands and 9 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in coconut oil suppositories?
- Top complaints mined from reviews: Moist/Dry, Allergies, Ease Of Use. The return rate is 0.1%.
- When does demand for coconut oil suppositories peak?
- Demand peaks in May; the busiest month runs 1.8× the quietest.
- What does it cost to enter the coconut oil suppositories niche?
- Listings span $9.71–$26.41; the average listing price is $20.42 (sweet spot $15–$100). The average incumbent carries 3,581 reviews — the moat a new listing must climb.