Cockroach Repellent
PassCockroach Repellent scores 71 out of 100, a Pass. Shoppers spend an estimated $90K a year here, search demand grew +114.0% this quarter, and an estimated 0.8% of orders come back.
- Flapen Score
- 71 / 100Top 1% of 14,768 Health & Household niches · +22 vs the category median of 4971
- Market size
- $90K/yr57K searches / yr
- 90-day growth
- +114.0%search demand this quarter
- Competition
- 43%top-5 click share · 27 brands · 151 sellers
Flapen Score
Cockroach Repellent against its category
The dotted line is the Health & Household average. Past it, Cockroach Repellent is stronger. Inside it, weaker.
Market
The Cockroach Repellent market on Amazon at a glance
Shoppers on Amazon United States searched for Cockroach Repellent 57K times last year and spent an estimated $90K. The top 5 brands take 52% of clicks. Demand peaks in Jun–Jul–Aug–Sep. Flapen scores it 71 out of 100, a Pass.
01 · Demand
An estimated 7.8% of those searches ended in a purchase.
Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved +114.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.
- Searches, last 12 months
- 57K
- Growth, 90 days vs prior 90
- +114.0%
- Conversion, latest week
- 7.8%
- Market size, estimated
- $90Ka year
- Peak month
- July3.7× the quietest month
- Top search term
- cockroach repellent52K searches a year
02 · Price
A sale here is worth $20.18.
Listings sell for $20.18 on average, from $5.33 to $47.16. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $20.18 that is $0 to $2K a year per listing.
- Average price
- $20.18inside the $15 to $100 sweet spot
- Price range
- $5.33–$47.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #168 within Indoor Insect & Pest Control. It carries 16,848 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 12.4%
- Average rank
- #168in Indoor Insect & Pest Control
- Average rating
- 4.26 starsAmazon United States average 4.42 stars
- Average reviews
- 16,848per listing
- Listings tracked
- 36
04 · Newcomers
11 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 13
- Successful launches
- 11Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Cockroach Repellent products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
27 rising
Sellers
151
Top-5 brand share
52%
Top 20: 96%
Top-5 click share
43%
Top 20: 88%
Open market
39%
- Brand 112%
- Brand 210%
- Brand 310%
- Brand 410%
- Brand 59%
- Brand 69%
Demand
Cockroach Repellent search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 3.7×
Reviews and returns
What reviews say buyers love and hate about Cockroach Repellent
We read the reviews and the return reasons for every product selling here.
“I still see bugs”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cockroach Repellent questions
Answered from the same tracked data.