Clr Toilet Bowl Cleaner
FailThe top 5 brands take 98% of clicks, so Clr Toilet Bowl Cleaner is a Fail.
- Flapen Score
- 41 / 100Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 4941
- Market size
- $49K/yr33K searches / yr
- 90-day growth
- +10.0%search demand this quarter
- Competition
- 71%top-5 click share · 6 brands · 85 sellers
Flapen Score
Clr Toilet Bowl Cleaner against its category
The dotted line is the Health & Household average. Past it, Clr Toilet Bowl Cleaner is stronger. Inside it, weaker.
Market
The Clr Toilet Bowl Cleaner market on Amazon at a glance
Shoppers on Amazon United States searched for Clr Toilet Bowl Cleaner 33K times last year and spent an estimated $49K. The top 5 brands take 98% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 11.8% of those searches ended in a purchase.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- +10.0%
- Conversion, latest week
- 11.8%
- Market size, estimated
- $49Ka year
- Top search term
- clr toilet bowl cleaner28K searches a year
02 · Price
A sale here is worth $12.55.
Listings sell for $12.55 on average, from $5.06 to $24.85. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $12.55 that is $3K to $6K a year per listing.
- Average price
- $12.55under the $15 to $100 sweet spot
- Price range
- $5.06–$24.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #45 within Bathroom Cleaners. It carries 9,419 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #45in Bathroom Cleaners
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 9,419per listing
- Listings tracked
- 14
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Clr Toilet Bowl Cleaner products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
CLR Brands Lime & Rust Remover Blasts Calcium Dissolves Lime Zaps Stubborn Rust Stains and Hard Water 22 Ounce Spray Bottle (Pack of 1)
- Price
- $5.14
- Rating
- 4.5/5
- Reviews
- 3,881
- Age
- 1y ago

Zep Acidic Toilet Bowl Cleaner 32 Oz
- Price
- $5.10
- Rating
- 4.7/5
- Reviews
- 11,053
- Age
- 11y ago

CLR Brands Calcium Lime & Rust Remover with Cling 22 oz. Spray Bottle Adheres to Hard-to-Reach Surfaces Blasts Calcium Dissolves Lime Deposits Zaps Stubborn Rust Stains and Hard Water Deposits
- Price
- $15.41
- Rating
- 4.5/5
- Reviews
- 319
- Age
- 1y ago

Lysol Lime & Rust Toilet Bowl Cleaner Liquid For Limescale Rust & Hard Water Stains Septic Safe Clinging Gel Disinfects Sanitizes & Deodorizes Bathroom Cleaning Supplies 24oz (2 Pack)
- Price
- $5.06
- Rating
- 4.8/5
- Reviews
- 94,284
- Age
- 8mo ago

CLR Brands Calcium Lime & Rust Remover Free & Clear No Dyes or Fragrances Gentle Lime and Bathroom Descaler Removes Hard Water Stains and Rust Deposits 42 Oz Bottle
- Price
- $15.76
- Rating
- 4.6/5
- Reviews
- 1,237
- Age
- 1y ago
Trending
estimated 90-day click momentum
CLR Brands 2X Calcium Lime and Rust Remover - 28oz Jug
- Price
- $14.44
- Rating
- 4.4/5
- Reviews
- 189
- Age
- 11mo ago

Rust-Oleum RustGuard Rust Stain Remover | Heavy-Duty Iron Stain Remover & Toilet Bowl Cleaner For White & Colored Toilets | 2 Tablet Box
- Price
- $8.11
- Rating
- 4.1/5
- Reviews
- 458
- Age
- 1y ago

Lysol Lime & Rust Toilet Bowl Cleaner Liquid For Limescale Rust & Hard Water Stains Septic Safe Clinging Gel Disinfects Sanitizes & Deodorizes Bathroom Cleaning Supplies 24oz (2 Pack)
- Price
- $5.06
- Rating
- 4.8/5
- Reviews
- 94,284
- Age
- 8mo ago

CLR Brands 2X Calcium Lime and Rust Remover - 32 oz Trigger
- Price
- $16.42
- Rating
- 4.4/5
- Reviews
- 189
- Age
- 9mo ago

CLR Calcium Lime & Rust Remover Blasts Calcium Dissolves Lime Deposits Zaps Stubborn Rust Stains and Hard Water Deposits 80 Ounce Bottle
- Price
- $16.65
- Rating
- 4.5/5
- Reviews
- 2,246
- Age
- 3y ago
Newest
by launch date
Lysol Lime & Rust Toilet Bowl Cleaner Liquid For Limescale Rust & Hard Water Stains Septic Safe Clinging Gel Disinfects Sanitizes & Deodorizes Bathroom Cleaning Supplies 24oz (2 Pack)
- Price
- $5.06
- Rating
- 4.8/5
- Reviews
- 94,284
- Age
- 8mo ago

CLR Brands 2X Calcium Lime and Rust Remover - 32 oz Trigger
- Price
- $16.42
- Rating
- 4.4/5
- Reviews
- 189
- Age
- 9mo ago

CLR Brands 2X Calcium Lime and Rust Remover - 28oz Jug
- Price
- $14.44
- Rating
- 4.4/5
- Reviews
- 189
- Age
- 11mo ago

CLR Brands Calcium Lime & Rust Remover with Cling 22 oz. Spray Bottle Adheres to Hard-to-Reach Surfaces Blasts Calcium Dissolves Lime Deposits Zaps Stubborn Rust Stains and Hard Water Deposits
- Price
- $15.41
- Rating
- 4.5/5
- Reviews
- 319
- Age
- 1y ago

CLR Brands Calcium Lime & Rust Remover Free & Clear No Dyes or Fragrances Gentle Lime and Bathroom Descaler Removes Hard Water Stains and Rust Deposits 26 Oz Bottle (Pack of 1)
- Price
- $14.91
- Rating
- 4.4/5
- Reviews
- 566
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
85
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
0%
- CLR66%
- Zep16%
- Lysol10%
- Vacplus4%
- Rust-Oleum2%
- Kadden2%
- Open — no brand owns it (0%)
Demand
Clr Toilet Bowl Cleaner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4× · 10 of 12 months tracked
Search terms
Top Clr Toilet Bowl Cleaner search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- clr toilet bowl cleaner28K/yr
- clr gel4K/yr
- clr calcium lime & rust remover toilet bowl cleaner869/yr
Reviews and returns
What reviews say buyers love and hate about Clr Toilet Bowl Cleaner
We read the reviews and the return reasons for every product selling here.
“Doesn't work well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clr Toilet Bowl Cleaner questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









