Clove Toothpaste

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

65K

Growth, 90 days vs prior 90

+9.3%

Conversion, latest week

9.0%

Market size, estimated

$53Ka year

Peak month

January1.6× the quietest month

Top search term

clove toothpaste42K searches a year

Listings sell for $9.10 on average, from $5.97 to $19.31. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $9.10 that is $2K to $5K a year per listing.

Average price

$9.10under the $15 to $100 sweet spot

Price range

$5.97–$19.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

0.4%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #498 within Toothpaste. It carries 2,186 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#498in Toothpaste

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

2,186per listing

Listings tracked

13

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 83 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

83 months