Clothes Refresher Spray
FailThe top 5 brands take 97% of clicks, so Clothes Refresher Spray is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $3.8M/yr3.0M searches / yr
- 90-day growth
- -14.5%search demand this quarter
- Competition
- 62%top-5 click share · 7 brands · 74 sellers
Flapen Score
Clothes Refresher Spray against its category
The dotted line is the Health & Household average. Past it, Clothes Refresher Spray is stronger. Inside it, weaker.
Market
The Clothes Refresher Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Clothes Refresher Spray 3.0M times last year and spent an estimated $3.8M. The top 5 brands take 97% of clicks. Demand peaks in Mar. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 14.6% of those searches ended in a purchase.
Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.6% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.8M a year.
- Searches, last 12 months
- 3.0M
- Growth, 90 days vs prior 90
- -14.5%
- Conversion, latest week
- 14.6%
- Market size, estimated
- $3.8Ma year
- Peak month
- March1.6× the quietest month
- Top search term
- febreze fabric spray847K searches a year
02 · Price
A sale here is worth $8.54.
Listings sell for $8.54 on average, from $3.00 to $16.51. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 8,000 to 10,000 of them. At $8.54 that is $68K to $85K a year per listing.
- Average price
- $8.54under the $15 to $100 sweet spot
- Price range
- $3.00–$16.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 400K–500K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- $68K–$85K
- Returns
- 0.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
41% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #53 within Laundry. It carries 9,173 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 41%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #53in Laundry
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 9,173per listing
- Listings tracked
- 17
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 68 months
Products
Top Clothes Refresher Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 rising
Sellers
74
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
1%
- Brand 179%
- Brand 26%
- Brand 36%
- Brand 44%
- Brand 52%
- Brand 61%
- Open — no brand owns it (1 brand, 1%)
Demand
Clothes Refresher Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 1.6×
Search terms
Top Clothes Refresher Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- febreze fabric spray847K/yr
- febreze fabric freshener spray675K/yr
- fabric spray409K/yr
- fabric deodorizer228K/yr
- fabric refresher spray196K/yr
- fabric freshener spray144K/yr
- fabric spray freshener104K/yr
- febreze fabric75K/yr
- fabric refresher51K/yr
- febreze spray fabric refresher41K/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Clothes Refresher Spray questions
Answered from the same tracked data.









