Cloth Face Mask

Shoppers searched for this 576K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $301K a year.

Searches, last 12 months

576K

Growth, 90 days vs prior 90

-14.4%

Conversion, latest week

4.1%

Market size, estimated

$301Ka year

Peak month

January2.1× the quietest month

Top search term

reusable face mask100K searches a year

Listings sell for $12.64 on average, from $4.98 to $33.40. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $12.64 that is $6K to $9K a year per listing.

Average price

$12.64under the $15 to $100 sweet spot

Price range

$4.98–$33.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

0.9%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #22 within Cloth Face Masks & Accessories. It carries 10,760 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#22in Cloth Face Masks & Accessories

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

10,760per listing

Listings tracked

37

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months